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Turning Financial Data into Research - Special Lecture on Exploring Bloomberg Data for Academic Rese

"Turning Financial Data into Research" Special Lecture on Exploring Bloomberg Data for Academic Research     The Bloomberg Terminal contains one of the world's most comprehensive collections of financial market data. However, transforming that information into meaningful research variables requires multiple steps, from exploring available data and verifying variable definitions to extracting data and constructing research datasets. To help students navigate this process, Korea University Business School (KUBS) held a special lecture titled "Financial Data Exploration and Research Applications Using Bloomberg" on Friday, May 15, at the LG-POSCO Building. The session was led by Dr. Ha-yeon Park of the Korea University Business Administration Education and Research Group for BK21 FOUR and was attended by KUBS graduate students. The Bloomberg Terminal is a widely used financial data platform that provides access to real-time market information, company data, and financial analytics. During the lecture, students learned how to search for and extract financial data using both the Bloomberg Terminal and its Excel Add-in, while also exploring how Bloomberg data can be effectively applied to academic research. Dr. Park introduced the basic structure of the Bloomberg Terminal and demonstrated practical methods for exploring financial data. She guided students through the process of identifying research variables and verifying their definitions, emphasizing that carefully confirming variable names, definitions, and available options before downloading data is essential for ensuring research accuracy. She then explained how to extract data using the Excel Add-in and organize Bloomberg data into structured datasets suitable for empirical research. In the latter part of the lecture, Dr. Park demonstrated how Bloomberg data can support academic research by drawing on several case studies, including examples from her own work. She explained how ETF-related data can be identified, extracted, and organized according to different research objectives. She also advised students not to rely exclusively on Bloomberg, noting, "Rather than using Bloomberg as a single data source, I recommend using it for the types of data in which it has particular strengths." She emphasized the importance of cross-checking Bloomberg data with other databases whenever appropriate. The lecture provided students with a practical overview of how financial data can be translated into research—from developing research questions and selecting appropriate variables to constructing reliable datasets. By following the entire workflow, participants gained a clearer understanding of how Bloomberg data can be explored, evaluated, and incorporated into academic research. The lecture also reflects Korea University Business School's recent expansion of its Bloomberg Terminal infrastructure. As part of a financial data hub established through a KRW 1 billion donation from Eugene Investment & Securities, KUBS increased the number of Bloomberg Terminals from one to twelve—the largest Bloomberg Terminal installation among universities in Korea. Nine terminals have been installed in the Sudang CLC Lounge, while the remaining three are available through remote-access accounts.     The Bloomberg Terminal is one of the most widely used financial data platforms in investment banking, asset management, equity research, and other finance-related fields. Hands-on experience with the platform provides students with valuable practical skills that can help them transition into careers in the financial industry. Students who complete the Bloomberg Market Concepts (BMC) certification may also find it beneficial when preparing for the CFA examination or applying for internships in finance. With the expanded infrastructure significantly improving access throughout the semester, more students now have the opportunity to work directly with real-time market data in their coursework, research projects, and academic studies. KUBS Student Press Reporting by Chaewoo Lee Photography by Jinyoung Park

2026.07.22 Views 293

Korea University Business School Opens Applications for 2026 Spring Intake of DBA and MBA Programs 

Korea University Business School Opens Applications for 2026 Spring Intake of DBA and MBA Programs  Korea University Business School is now accepting applications for the 2026 Spring Intake of its DBA and MBA programs. The programs offered include the KUBS-DBA (Doctor of Business Administration), Executive MBA, Finance MBA, and Korea MBA. Applications can be submitted through the KUBS online admission system (biz.korea.ac.kr/admission), and the application deadline is Friday, October 15, at 3 p.m.  KUBS Establishes a Full-Cycle Business Education System Connecting Undergraduate to MBA and DBA    Korea University Business School (KUBS) stands as a pioneer in Korean business education, leading innovation built upon its 120-year tradition. In 1905, Korea University established the nation’s first Department of Commerce, marking the beginning of business education in Korea, and once again made history in 1963 by introducing the country’s first MBA program, opening a new chapter in professional business education. Since then, KUBS has successfully launched specialized part-time MBA programs such as the Korea MBA for working professionals, the Executive MBA for senior executives, and the Finance MBA for finance specialists. In response to the globalization trends of the 2000s, it also introduced full-time programs such as the Global MBA—taught entirely in English—and the CEMS Global MIM, jointly operated with leading universities abroad, to meet the evolving educational needs of the time. Furthermore, with the launch of the KUBS-DBA (Doctor of Business Administration) program in 2025, the school has established a comprehensive lifelong education framework encompassing the undergraduate, MBA, and DBA stages of a business career—solidifying its status as a true leader in business education through continuous innovation.    International Accreditation and QS Rankings Confirm Educational Excellence: KUBS Ranked Among World’s Top 50    This comprehensive educational portfolio has demonstrated its excellence through international accreditations and global evaluations. Korea University Business School (KUBS) became the first business school in Korea to receive AACSB (Association to Advance Collegiate Schools of Business) and EQUIS (European Quality Improvement System) accreditations for all its programs, and has continuously achieved successful reaccreditations, maintaining and enhancing its globally recognized academic standards. In addition, KUBS is the only member school in Korea of the CEMS Global Alliance, which allows only one business or economics school per country to join, actively collaborating with leading global universities and multinational corporations. Recently, KUBS ranked 28th in Marketing, 42nd in Business & Management Studies, and 50th in Accounting & Finance in the QS World University Rankings by Subject, further solidifying its global academic reputation across all areas of business education.    Korea MBA: A Premier Traditional MBA Program Designed to Strengthen Professional Expertise and Global Networks (▶Learn More About Admission)    Korea MBA (K-MBA) is Korea’s first MBA program and the flagship program of Korea University Business School. As the oldest and most prestigious MBA in the country, it carries on a proud tradition of academic excellence and leadership development. K-MBA’s greatest educational strength lies in its rich and well-balanced curriculum. In addition to essential core courses for managers, the program offers a wide range of electives covering every field of business, allowing students to design a study plan aligned with their interests and career goals. Through the Renaissance Program, graduates can return after completing their degree to take courses they were unable to enroll in during their studies, ensuring continuous opportunities for lifelong learning. Students also gain global insight and business acumen through the Overseas Field Trip, which includes lectures by distinguished local experts and visits to major companies in key global economies. They can further broaden their academic horizons through student exchange programs with partner universities abroad and a dual degree program with the KU Graduate School of Management of Technology (MOT).  Beyond academics, K-MBA is renowned for its strong alumni network and exceptional sense of unity. This tradition begins with orientation, where new students and alumni learn about Korea University’s history and cheering culture together, and culminates in the Korea–Yonsei Games. Various small groups—such as professional clubs, “ti-moim” (alumni gatherings organized by zodiac sign), and hobby-based clubs in areas like soccer, scuba diving, music, wine, photography, and investing—foster vibrant interaction and lifelong friendships. Through these activities, students and alumni not only enrich their campus experience but also build a far-reaching professional network. Today, the K-MBA alumni association boasts nearly 10,000 members active across diverse industries, serving as a powerful source of support for future leaders. 

2025.10.14 Views 6096

120th Anniversary Hoh-sang Daedongje Festival: Panthera Colors the KUBS Campus 

120th Anniversary Hoh-sang Daedongje Festival: Panthera Colors the KUBS Campus  To commemorate the 120th anniversary of its establishment, Korea University Business School held the student-led festival Hoh-sang Daedongje: PANTHERA on September 25 (Thursday) and 26 (Friday). On the first day, the 57th Undergraduate Student Council organized events that filled the campus with the passion of business students, while on the second day, the Korea MBA and Finance MBA Student Councils organized a special evening that put MBA students in the spotlight. Bringing together both undergraduate and MBA communities, this Hoh-sang Daedongje carried even greater significance as a festival celebrating the 120-year legacy of Korea University Business School.  This year’s Daedongje reclaimed the name “Hoh-sang Daedongje,” steeped in long-standing tradition, while adding a new symbolic title, “Panthera.” “Panthera” is derived from the scientific name of the tiger, Panthera Tigris, and reinterprets the tiger—long a symbol of Korea University—into an expression of the unique identity of the Business School. This Daedongje bridged tradition and innovation, providing a celebratory space for students to open the future together.  The first day of the festival was filled with youthful energy and excitement. In the outdoor plaza in front of the third-floor lobby of the LG-POSCO Business Hall, a photo booth was set up, allowing students to capture memories using 29 different photo frame designs. Themed booths organized by the undergraduate student council and each class were met with great enthusiasm. Visitors actively participated in a stamp rally event, adding to the festive spirit. Creatively themed booths—ranging from traditional tiger motifs to imaginative reinterpretations of movies and dinosaurs—captured everyone’s attention.  The stage performances brought the excitement to its peak. Student bands and dance clubs such as “You and I,” “OKAL,” “Anti-7am Class Movement,” “Broden,” “Wild Eyes,” and “Reckless People” filled the stage, and when the faculty band BGS took the stage, students’ cheers shook the campus. Finally, singers eSFAI, Kid Milli, and Giriboy lit up the night with youthful energy through their spectacular performances.  On the second day, MBA students took center stage. The evening program, organized by the Korea MBA and Finance MBA student councils, began with opening remarks by the host and congratulatory words from Dean Eunsu Kim. The excitement continued with a performance by the Dinga Band, greetings from the MBA student council leaders, and a rousing school chant. The highlight of the night was the much-anticipated “MBA King of Singing Contest,” where students showcased their own performances.  The MBA King of Singing Contest, in particular, was a stage where students showcased their hidden singing talents and flair, filling the venue with school spirit and camaraderie reminiscent of their school days. While the undergraduate stage highlighted youthful energy and creativity, the MBA stage stood out for its strong bonds of fellowship and mature interaction. At the final awards ceremony, 120th Anniversary Committee member Ho-jung Shin personally awarded the winner, encouraging all participants who took part in the contest.  “Hoh-sang Daedongje: Panthera” was more than a campus event—it was an occasion where undergraduates, graduate students, faculty, and staff came together to celebrate and reaffirm the identity and pride of the Business School. One student shared, “This year’s Daedongje, which blended tradition and innovation, will remain a special memory,” while an event organizer remarked, “Hoh-sang Daedongje was a meaningful occasion that united the Business School community in sharing a vision for the future. We will continue to move forward with the indomitable spirit of the tiger.”  Above all, this year’s Daedongje was especially meaningful as undergraduate and MBA students came together to celebrate under the unified name “Hoh-sang Daedongje.” This experience, which bridged tradition and innovation and connected generations, served as an opportunity to reaffirm the strength of Korea University Business School as it moves toward the next 120 years. 

2025.10.14 Views 2498

[Interview with Newly Appointed Faculty for Fall 2025] Professor Dae hoon Noh

[Interview with Newly Appointed Faculty for Fall 2025] Professor Dae hoon Noh — Decoding Innovative Business Models Through Game Theory  In September 2025, Korea University Business School appointed five new faculty members, each bringing expertise in diverse areas of research: Professor Dae hoon Noh (LSOM), Professor Juyoung Lee (Business Administration), Professor Seunghoo Chung (Business Administration), Professor Jae Young Cho (Strategy), and Professor Angela Aerry Choi (Information Systems).  To mark the occasion, KUBS News sat down with the newly appointed professors to introduce their research interests and educational philosophies to our readers.    Q1. Please introduce yourself.  Hello, my name is Dae hoon Noh, and I’m an Assistant Professor in the LSOM (Logistics, Service & Operations Management) area at Korea University Business School. Prior to joining KUBS in the Fall 2025 semester, I was an Assistant Professor at the University of San Diego (USD) in the United States. My research focuses on the game-theoretic analysis of innovative business models, particularly those based on platform businesses. I study how firms make decisions simultaneously and how those decisions impact society as a whole.    Q2. What led you to join Korea University Business School, and how do you feel about it?  I have always considered returning to Korea, and I’m deeply honored to join Korea University. I’m particularly impressed by the outstanding research capabilities of the faculty at KUBS and look forward to meaningful collaborations. It’s also deeply fulfilling to teach KUBS students. I will do my utmost to support them as they grow into future leaders of society after graduation.    Q3. What is the research area or topic you are currently focusing on?  As mentioned, my research focuses on the game-theoretic analysis of innovative business models. To illustrate this further, one of my studies examines the competition between global ride-hailing services like Uber and traditional taxi operators—exploring when each model has a competitive advantage and what the broader societal implications of such competition are. In addition to this, I conduct game-theoretic analyses of innovative business models across various industries.    Q4. What is your philosophy when teaching or guiding students?  I aim to help students grasp the essence of the material rather than relying on rote memorization. No matter what content is covered over the course of a semester, knowledge gained through memorization alone tends to fade quickly.  However, if students can understand the lecture material as a coherent and structured narrative, then even if they forget some of the details over time, they will be able to recover that knowledge much more quickly when they revisit it. I strive to design my lectures with that kind of lasting understanding in mind.    Q5. Beyond academic knowledge, what do you think students must learn during their college years?  I believe communication skills are essential. It’s important to be able to communicate your ideas clearly and in an organized manner, tailored to the audience. Even if you excel academically or analytically, your capabilities may still be undervalued if your delivery is weak. I hope students get plenty of practice articulating what they’ve learned to others effectively.    Q6. As a new faculty member at the Business School, what are your goals or visions for the future?  I hope to see the Business School recognized as a world-class institution. The President, Dean, and many dedicated faculty members are already working tirelessly toward this goal, and I hope to contribute in my capacity by producing high-quality research.    Q7. Lastly, could you offer some words of advice and encouragement to Korea University students heading out into the world?  University life is a time filled with both joy and idealism, as well as uncertainty and anxiety about the future. The path most commonly taken may appear to be the only right one, and straying from it can feel unsettling — but in reality, there are many different paths forward.  Don’t be afraid to be different. Use your time in college to explore a variety of experiences and work hard to discover the path that truly suits you — for the sake of the person you’ll be 10 or 20 years from now. I encourage you to seek support from your professors and alumni along the way. Make the most of Korea University’s exceptional community — it will serve as a great source of strength throughout your life. 

2025.10.13 Views 2599

[Interview with Newly Appointed Faculty for Fall 2025] Professor Juyoung Lee

[Interview with Newly Appointed Faculty for Fall 2025] Professor Juyoung Lee — A New Beginning at My Alma Mater, Embracing the Next Challenge  In September 2025, Korea University Business School appointed five new faculty members, each bringing expertise in diverse areas of research: Professor Dae hoon Noh (LSOM), Professor Juyoung Lee (Business Administration), Professor Seunghoo Chung (Business Administration), Professor Jae Young Cho (Strategy), and Professor Angela Aerry Choi (Information Systems).  To mark the occasion, KUBS News sat down with the newly appointed professors to introduce their research interests and educational philosophies to our readers.    Q1. Please introduce yourself.  Hello, my name is Juyoung Lee, and I recently joined Korea University Business School as an Assistant Professor in the Business Administration area. I studied sociology at both Korea University and Brown University in the United States, and later transitioned into the field of business while working as a postdoctoral researcher at the Ivey Business School. Before joining Korea University, I spent four years as an Assistant Professor in the Department of Management at Hong Kong Polytechnic University.    Q2. What led you to join Korea University Business School, and how do you feel about it?  This new beginning at Korea University Business School is both a new challenge and a valuable opportunity for me to grow as a more insightful researcher and a better educator. Above all, I look forward to the meaningful experiences I’ll share with my students.    Q3. What is the research area or topic you are currently focusing on?  My current research focuses on the relationship between corporate short-termism and environmental performance. Existing studies have argued that short-term orientation hinders long-term investment and negatively impacts environmental outcomes. However, short-termism is not inherently detrimental. Firms with a short-term orientation may be better positioned to respond swiftly to urgent issues.  For instance, when peer firms are sanctioned for violating environmental regulations, short-term-oriented companies are more likely to take prompt corrective action. This study examines such responses to explore the conditions under which short-termism may positively influence environmental performance.    Q4. What is your teaching philosophy when leading classes and mentoring students?  I am currently teaching organizational theory. Through the course, I hope students move beyond the mere acquisition of knowledge and gain meaningful insights.  Organizational theory not only addresses internal organizational dynamics but also offers valuable perspectives for understanding broader social structures. I hope students will learn to view organizations and society through multiple lenses and continue developing their own independent thinking. I look forward to supporting them along the way.    Q5. Besides academic knowledge, what do you think students must learn during their college years?  Looking back on my twenties at Korea University, I can confidently say that I gained invaluable lessons that extended far beyond the classroom—lessons learned through diverse activities on and off campus, and through interactions with fellow students across all year levels.  I hope today’s students will also take this uniquely free and possibility-filled stage of life to broaden their perspectives on society through a wide range of experiences.    Q6. As a new faculty member at the Business School, what are your goals or visions for the future?  I hope to join students and senior colleagues on a shared journey of learning and discovery—working together to generate new insights and create meaningful value.    Q7. Lastly, could you offer some words of advice and encouragement to Korea University students heading out into the world?  I encourage you to face the world with confidence, live with passion, and color your life boldly with your own unique identity. 

2025.10.13 Views 2540

[Interview with Newly Appointed Faculty for Fall 2025] Professor Seunghoo Chung

[Interview with Newly Appointed Faculty for Fall 2025] Professor Seunghoo Chung — A Deep Connection with Korea University, Returning as New Faculty  In September 2025, Korea University Business School appointed five new faculty members, each bringing expertise in diverse areas of research: Professor Dae hoon Noh (LSOM), Professor Juyoung Lee (Business Administration), Professor Seunghoo Chung (Business Administration), Professor Jae Young Cho (Strategy), and Professor Angela Aerry Choi (Information Systems).  To mark the occasion, KUBS News sat down with the newly appointed professors to introduce their research interests and educational philosophies to our readers.    Q1. Please introduce yourself.  My name is Seunghoo Chung, and I joined Korea University Business School in Fall 2025 as a full-time faculty member in Business Administration. My research focuses on organizational behavior, particularly how individuals behave and interact in organizational settings. I teach courses related to this area at Korea University. I earned my BBA from Korea University Business School and received my master’s and Ph.D. from The Ohio State University in the United States. Before joining Korea University, I worked as an assistant professor in the Department of Management at The Hong Kong Polytechnic University for four years.    Q2. What brought you to Korea University Business School, and how do you feel about joining?  As a graduate of Korea University Business School, I have always felt deep affection for my alma mater and wanted to give back to the institution that has given me so much. Upon entering the university, I was selected as a recipient of a special entrance scholarship from the Business School, which allowed me to focus on my studies for four years. In addition, both of my parents are proud Korea University alumni—my father (Business, Class of ’76) and my mother (Education, Class of ’77). During my undergraduate years, I also met my wife, who was one year behind me in the Business School’s Class D, and we are now married. With these personal connections and the lasting support I’ve received from Korea University, my appointment at my alma mater holds deep personal meaning and is truly a cherished opportunity.    Q3. What is your current research focus or area of interest?  My research explores how individuals collaborate and perform within teams, how to design and structure high-performing teams, and what situational factors can hinder team effectiveness. I am particularly interested in understanding how teams negotiate to achieve optimal outcomes—how they develop internal strategies and what approaches are most effective in inter-team negotiations. These questions lie at the core of my research.    Q4. What is your teaching philosophy when guiding and mentoring students?  I believe that teaching goes beyond delivering knowledge—it is also about caring deeply for students and supporting their growth. While research is an essential part of a professor’s role, I also view teaching and mentoring as equally important responsibilities. I strive to be approachable and attentive, both inside and outside the classroom, always making an effort to understand and help students with the challenges they face. As all Korea University students are now my juniors, I approach teaching with even greater affection, listening closely to their voices and doing my utmost to support them whenever needed.    Q5. Besides academic knowledge, what do you believe students must learn during their university years?  Korea University students are always dedicated and hardworking, so I have no doubt about their commitment. Still, I hope they take time to enjoy the unique experiences that university life offers. In particular, I encourage students to reconnect with personal interests they may have set aside during their intense high school years and use this time for self-development. During my own college years, I spent much of my time playing baseball and growing through my experience with the KUBIZ baseball club—memories that remain among my most cherished. I hope students, too, can create meaningful and lasting memories outside of academics that they’ll fondly look back on in the years to come.    Q6. As a new faculty member at the Business School, what are your goals or visions moving forward?  I hope to continue pursuing rigorous research and furthering my academic growth, while also sharing the joy of learning and discovery with my students. During my years at Korea University, I had the privilege of learning from outstanding professors and being inspired by seniors, juniors, and peers alike. It was a truly enriching and formative experience. Now, I hope to give back some of what I have gained by sharing my knowledge and supporting students in their own journeys.   Q7. Lastly, could you offer a word of advice and encouragement to Korea University students as they head out into the world?  I believe many students today are facing uncertainty and concern about the future in our rapidly changing world. In such times, it’s easy to feel pressured to meet others’ expectations and to compare yourself to those around you. However, I encourage you to take pride in being a member of Korea University and to not only focus on your studies but also embrace the unique experiences that come with university life. If you continue to give your best in everything you do, and support and care for the people around you, I truly believe that good things will come your way. 

2025.10.13 Views 2617

[Interview with Newly Appointed Faculty for Fall 2025] Professor Jae Young Cho

[Interview with Newly Appointed Faculty for Fall 2025] Professor Jae Young Cho — Think Deeply, Act Boldly  In September 2025, Korea University Business School appointed five new faculty members, each bringing expertise in diverse areas of research: Professor Dae hoon Noh (LSOM), Professor Juyoung Lee (Business Administration), Professor Seunghoo Chung (Business Administration), Professor Jae Young Cho (Strategy), and Professor Angela Aerry Choi (Information Systems). To mark the occasion, KUBS News sat down with the newly appointed professors to introduce their research interests and educational philosophies to our readers.    Q1. Please introduce yourself.   Hello, I’m Jae Young Cho. I earned my bachelor’s degree in Bio and Brain Engineering from KAIST. While I was fascinated by technology, I found myself more drawn to the people and organizations behind it, which led me to pursue a master’s degree in Business Administration at Korea University. Wanting to study management from a broader perspective, I later decided to study abroad and completed my PhD in Strategy at the University of Colorado Boulder.    Q2. What led you to join Korea University Business School, and how do you feel about it?  Korea University was a major turning point in my life. It was more than just a place to study; it was where I met people from diverse fields and learned to think more broadly. It is truly meaningful and a great joy for me to have joined Korea University Business School. Going forward, I hope to be a researcher and educator who can inspire students to think broadly and explore diverse opportunities.    Q3. What research area or topics are you currently focusing on?  I am currently conducting research on corporate strategy in the context of Artificial Intelligence (AI). As AI represents a fundamentally new form of technology for most firms and individuals, it brings substantial uncertainty and rapid change. As a result, interfirm cooperation — through alliances or mergers and acquisitions — plays a crucial role. From this perspective, I examine firms’ strategic responses to AI.    Q4. What is your philosophy when teaching and mentoring students?  Rather than the traditional, linear model of simply teaching, learning, and evaluating, I emphasize continuous communication between professors and students. In particular, I aim to actively integrate AI into my classes, as I hope to explore and learn, together with my students, the many ways this new technology can be used. I strive to create an environment where we learn from each other and grow together.    Q5. Aside from academic knowledge, what do you think students must learn during their university years?  I believe it is essential to understand the perspectives of people from diverse backgrounds and cultures, and to work together in taking on new challenges. The knowledge you gain from lectures by outstanding professors is, of course, important, but it is equally important to go beyond that — to apply what you’ve learned and explore new experiences. This process, I believe, is one of the most valuable assets students can gain during their university years.    Q6. As a new faculty member at the Business School, what goals or visions do you have for the future?  Above all, my foremost goal is to make meaningful contributions in research and teaching, which are the core responsibilities of a professor. At the same time, as a faculty member of Korea University, I hope to contribute in ways that are directly beneficial to students. Another aspiration of mine is to develop courses informed by my research and, building on that foundation, to write a book.    Q7. Lastly, any advice and encouragement for Korea University students heading into the world?  I believe that what you do now does not necessarily determine the rest of your life. So I hope you think deeply, act boldly, and embrace a variety of experiences. At Korea University, you’ll find not only excellent professors but also many others who are dedicated to supporting students in various ways. When you need help, don’t struggle alone — look around and don’t hesitate to reach out to those around you. 

2025.10.13 Views 2242

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