KUBS Introduces New Master's Program: Business Analytics (BA)   KUBS Introduces New Master's Program: Business Analytics (BA) – a year-long higher education program tailed to society KUBS (Dean=Jae Wook Kim) plans to establish a Business Analytics major in the first semester of the 2020 academic year in order to meet the demands of the society. Through the one-year BA master's program, KUBS aims to lead the new paradigm of business administration education that combines high-tech information technology. Entering the era of the fourth industrial revolution caused by rapid digitalization throughout the industry, the need for digital transformation is emerging, encompassing a completely different way of strategic management, BM, partnership, value chain and decision structure. Required capabilities include high-tech IT such as the Internet of Things, Artificial Intelligence, Blockchain and Big Data, and the establishment of a new platform that can foster comprehensive problem-solving skills based on convergence is imperative for future managers. BA, a master's program at KUBS, will be established by recruiting new students once a year starting from the 2020 school year. Based on information ethics to support new types of decision making, a tailored system on the collection, access, integration, analysis, prediction and inference of large-scale data will be established. Unlike the existing master's and doctor's program at KUBS, the BA master's program is operated on a two-month module system; after completing a one-year program of a total of six modules, students can obtain a master's degree and quickly go into the field. In addition, instead of writing a dissertation, the capston project will be carried out to give students opportunities for on-site close training. Through the BA master's program with a total of 32 credits, students will be able to expand their understanding of management based on knowledge in mathematical statistics and become data professionals with designing techniques, utilizing capabilities and information ethics for data analysis. Students will be engaged in a comprehensive area that requires cutting-edge technologies in digital and mobile sectors. Applications for the 2020 academic year will run from Oct. 1 to Oct. 7. More information can be found on graduate.korea.ac.kr (Information about BA program, please contact: 02-3290-1363).

[Lecture Series #5] Root Impact's Jung Kyung-Sun: "Building an Impact Business Ecosystem"     The fifth lecture on the "Lecture Series" in 2019 hosted by Korea University Business School (Dean= Kim Jae Wook) and the KUBS Startup Station (Director= Kim Hicheon) was held at B205 of Hyundai Motor Company Hall on September 17th. Chung Kyung-Sun, who is the head of HGI, an impact investment firm, and the CIO (Chief Imaging Officer) of Root Impact, an organization that encourages the creation of a social corporate ecosystem, appeared as the speaker. Jung gave a lecture on the topic of "Global Trends in Impact Business and Introducing Social Venture Valley of Seongsudong"   Jung first explained the global trend of impact business. "Most of the companies are moving away from the traditional discourse of maximizing the interests of their shareholders," he said. "We share the view that the purpose of capital is to provide a free and fair life experience for everyone." "As a result of the destructive work that mankind has done in the past, we are spending a lot of money on the government level, and we have to spend it," he said. "So the scale of the impact business will only grow." Jung stressed that the impact business ecosystem should be created in this regard.   Jung Kyung Sun then introduced Root Impact in which he is serving as a CIO. "The impact business ecosystem is not established simply with a single businessman and a single social enterprise," Jung said. "Root Impact was established in 2012 with a vision of balanced growth and becoming the root of various stakeholders." "I want to help people who strive for social problems in the big framework of social enterprises," he said. "We're currently creating a co-working space, a "heyground," providing space for entrepreneurs, and we're working on a lot of projects, including the co-living house, the "Dwell house" and the co-learning community program."   Jung also explained about the Social Venture Valley located in Seongsudong. "It is the Seongsudong Social Venture Valley that has physically implemented the aforementioned concept of ecosystem," he said. "We are working together with the idea that companies that have entered the market may be considered competitors, but eventually companies are working toward universal good." On the social venture valley in Seongsudong, he added, "This is a significant expansion of the impact ecosystem."   Many students asked questions in the question-and-answer session that followed after the lecture. One Business student asked what the contingency plan would be when many impact business startups are often relying on support from the government or large companies. "In principle, it is right to create a program that does not incur losses without support," Jung said. "We need to focus on the essence of a start-up and lay the foundation for explosive growth when we receive investment."   The KUBS Startup Station is providing start-up education every semester through the "Lecture on demand" series, which is a working-level special lecture series, and the "Lecture series," which is a special lecture series on startups and ventures. The special lectures are open courses, and any student interested in starting a business as well as stakeholders of the tenant companies can participate. For related inquiries, call the startup station (02-3290-1699).  

[Lecture on Demand #3] "Finding the Touchpoints of Early Businesses and Investors" – Professor Jaiho Chung, Startup Institute     The third lecture of "Lecture on Demand" in 2019 hosted by Korea University Business School Startup Institute was held at The Stage on the second floor of the KUBS Main Building at 4 p.m., September 10th. Professor Jaiho Chung gave a lecture on "Finding the Touchpoints of Early Businesses and Investors." Chung delivered practical advice on how to lead a natural conversation to receive initial investment for startup teams, who are not used to receiving initial investment.   Chung explained the common mistakes startups make when talking to investors. “It is very difficult to induce investors to be confident in their decisions," he said, stressing the importance of thinking from the investor's perspective. “First of all, you need to be able to judge for yourselves why you should receive investment and whether it is the right time to receive it," he said, adding, "You need to attract investment at a time when you are so confident that you should shorten the period of growth, after your dreams, visions and growth strategies are clearly laid out."   He also elaborated on what should be considered in attracting investment by dividing into the cases of angel, accelerator and crowdfunding. For example, in the event of a securitized crowdfunding, the IR strategy direction should be clarified first, since the investor will pay great attention to the outcome of the funding.   Every semester, Startup Institute provides startup education through "Lecture on Demand," a working-level lecture series, and "Lecture Series," a special lecture series on startups and ventures. Classes are open courses, which means they are open to not only the employees of a tenant company, but also anyone interested in starting a business. For related inquiries, you can contact the Startup Institute (02-3290-1699).  

2019 Korea-Yonsei University Championships ‘Ko-Yon Jeon’ Full cancellation of the second day schedule due to the typhoon.   2019 Korea-Yonsei University Championships (hereinbelow Ko-Yon Jeon) was canceled on the second day for the first time in history due to the influence of Typhoon ‘LingLing’. As a result, this year's Ko-Yon Jeon ended with only three events: baseball, ice hockey and basketball. Despite the expectation to wipe out the disgrace of former defeat, Korea University failed to complete the schedule due to the typhoon.   In the baseball match, which marks the start of Ko-Yon Jeon, Korea University unfortunately lost 3-6. The game started at 11 a.m. as scheduled, although it was uncertain whether the game would proceed due to the rainstorm after the opening ceremony was wrapped up. Korea University was on the losing side by one to three until the fifth inning. After the fifth inning, however, the game was interrupted for about an hour due to a sudden shower, and Korea University took advantage of this opportunity to win the losing game. In the top of the sixth inning, Jang Jun-hwan (PE ‘18) and Lee Jae-hong (PE ‘17) all walked to base, and by a sacrifice bunt by Kim Gil-joong (17), the team made a chance for runners-up to second and third base. After Yonsei University team replaced its pitcher, Kang Joon-hyuk (PE ‘17) made a bases-loaded chance with one out, while Na Young-chae, the second baseman of Yonsei University made a mistake, and this led to a 3-3 tie. In the seventh inning, however, Korea University allowed three-run hit to Yonsei University's Baek Do-ryul, and lost the game by 3:6.   Korea University lost the ice hockey match by 1-for-4. Korea University and Yonsei University continued their intense game with aggressive play early in the game. In the second period, the two sides fought fiercely to score the first goal, but Korea University allowed Yonsei University's Jung Hyun-jin to make the first goal. However, Korea University still showed a stable defense and did not allow additional runs, and Shin Sang-yoon (PE ’16), made an equalizer right after the loss. But Korea University then allowed Oh In-soo of Yonsei University to come from behind again, and the second period ended. Shortly after the start of the third period match, the two schools were expected to face a tight match from the beginning of the game, but Korea University failed to regain the victory by allowing two additional goals for Yonsei University.   In basketball, which was the last game of the first day, Korea University won 82-71. Korea University led the game by a wide gap in score from the beginning. Korea University started the first quarter with a clean outside shot by Jeong Ho-young (PE ’18). Park Jung-hyun(PE o’16)'s aggressive rebound and Shin Min-seok (PE ’18)’s outside shot, widened the gap to more than double-core, while Yonsei University was completely blocked by Korea University's aggressive attacks. In the second quarter, Korea University continued its offensive game. The two schools continued the match with a series of foul plays, but the score was not overturned. In the third quarter, Korea University played an active defense, while Yonsei University had difficulty attacking, widening the gap to 53:36. Yonsei only hovered outside, struggling with the defense of Korea University. Korea University continued to lead the game by continuing its attacks, and just before the end of the match, Lee Woo-suk (PE ’18) made an outside shot. The game in a 82-71 victory for Korea University. Following the victory in basketball, Korea University expected another victory in rugby and football, but decided to cancel the game on the second day of the match (September 7th) through a discussion with Yonsei University. Football and rugby matches were scheduled for the day at Seoul Mokdong Main Stadium, but the two universities announced through text message: “The second day match of the 2019 Ko-Yon Jeon is suspended following an agreement between the two schools to prevent safety accidents due to the influence of the typhoon. We hope no inconvenience from visiting the stadium, and we promise to win the 2020 Ko-Yon Jeon." Both schools said they had no plans for a re arrangement of the match at the moment. After the championships closed, one of the audience Min Ji-young (Korean Lang & Lit ’14) commented, “I was able to feel the energy of the players as I was able to see the effort of the players. Even though the schedule for the second day was cancelled, I enjoyed the match with my friends, and I am looking forward to next year’s Ko-Yon Jeon because we have not been able to compete properly this time." "It was great to watch the game on the big screen at the Democratic Plaza (=Minju Gwangjang) and enjoy the math with students who couldn't go to the stadium," said Lee Ha-gyeong (Home Economics Education ’16). She went on, “I would like to express my deep support to both the players who played hard, and those who couldn’t play due to the weather.”    

Professor Park Myung Sub and Professor Moon Hyoung Koo's Retirement Ceremony Held The retirement ceremony for professors who have worked at Korea University Business School for a long time was held at 6 p.m. on August 28 at Ahn Young-il Hall of LG-POSCO Building. The retirement ceremony was prepared by KUBS to celebrate the honorable retirement of Professor Park Myung Sub and Professor Moon Hyoung Koo, who has been with KUBS with their long-lasting love and passion. The event was attended by several fellow professors and staff, including Park Myung Sub and Moon Hyoung Koo, who are to retire from the school.   The first order was to introduce the two professors who are to retire. Professor Park Myung Sub's introduction was led by Professor Shin Ho-jeong of the LSOM sector, and Professor Moon Hyoung Koo's introduction was led by Professor Kim Young Kyu of Management sector. Professor Park Myung-sub majored in trade at Korea University, earned a Master's degree in Economics from Virginia State University in the U.S. and a doctorate in Business Administration from the University of Texas. Since then, Park first taught at Kansas State University in the U.S. in 1987, and has been a professor at KUBS since 1990. Professor Moon Hyoung Koo majored in English at Seoul National University, earned a Master's degree in Business Administration from Yonsei University and a doctorate in organizational behavior from Minnesota University in the U.S.. Moon has taught in KUBS since 1993.   "I had been taught by Professor Park Myung Sub in my undergraduate years, so I feel much more emotional," said Professor Shin. Professor Kim Young-gyu said, "Professor Moon Hyoung-koo is like a mother of our major," and added, "He has a warm and healthy smile, and he has always given love to not only us professor but also the students as well."   Then there was the order in which a thank-you prize was delivered. Kim Jae Wook, Dean of KUBS, delivered a plaque of appreciation to the two professors, which is by Korea University and the professors of KUBS. Kim Jae Wook expressed regret by letting the two professors leave. "As juniors of them, I am very grateful for them," said Kim Jae Wook during his retirement ceremony. He added, "Professor Park is the one who led the LSOM field at Korea University Business School, and Professor Moon Hyoung-koo has a deep affection for the school as he has so far led the cheering squad." Lastly he said, "I feel emotional being here; I hope the two professors don't forget about our school and continue to pay attention to our school."   The ensuing retirement speech showed the professors' love for and pride in school. After their retirement speech, a cake cutting ceremony and a toast ceremony followed. The professors and guests celebrated their retirement by sharing their memories with professors Park Myung Sub and Moon Hyoung Koo.  

Advanced Management Program (AMP) 88th Generation Entrance Ceremony     Korea University Business School (Dean=Jae Wook Kim) Advanced Management Program (hereinbelow AMP) was held at SUPEX HALL, LG-POSCO Building on September 2 (Mon). About 50 freshmen and faculty members including Dean Jae Wook Kim, Associate Dean for MBA Programs Weon Sang Yoo, President of AMP Alumni Association Moon-Chan Kim, Academic Director Bo Kyung Bae attended the event.     "The reason why KUBS is the best in Korea is thanks to the AMP program, which has a deep history," said Jae Wook Kim, Dean of KUBS. "I will strive to make AMP into an open place for discussion with humble and open-minded attitude." "Despite the burden of being a manager, I appreciate your choice and hope you will have a good experience."     President of AMP Alumni Association, Moon Chan Kim's gratification speech followed.  "I entered this school 20 years ago, and now I'm thrilled to see you," he said. "I hope you will reawaken the passion of your youth here." The first AMP program in Korea, Korea University's AMP was established in 1976. With its 44 years of history, AMP is widely recognized for its professors and strong alumni network consists of 4,500 experts from diverse industries.