News

KUBS News

Total 1417

‘KUBS 120 MARCH’ Campaign Nears 40% of Goal … Total Pledges Reach Approx. KRW 4.6 Billion

‘KUBS 120 MARCH’ Campaign Nears 40% of Goal … Total Pledges Reach Approx. KRW 4.6 Billion Three major large-scale pledges secured within four months of launch … Campaign continues through May 31 Korea University Business School’s KRW 12 billion fundraising campaign, “KUBS 120 MARCH,” has secured approximately KRW 4.6 billion in pledged donations within just four months of its launch, nearing 40% of its goal. Since the campaign’s launch in January, when pledged donations stood at around KRW 2 billion, the total has more than doubled in just three months. From December 1, 2025, to March 29, 2026, total pledges reached KRW 4,652,317,231, with 324 participants, including corporations, alumni, faculty, staff, and students. | Three major pledges secured … Alumni and corporations join forces One of the most notable achievements is the securing of three major pledges. An anonymous donor pledged support for the research fund, Eugene Investment & Securities Co., Ltd. for the development fund, and Samyang Tongsang for scholarships. Alumni account for approximately 62% of total pledges, while corporations represent about 35%, jointly driving the campaign forward. Group donations have also continued. Following the participation of the Class of ’81 alumni association, the Business School Class of ’79 Scholarship Committee (28 members), the KUBS Class of ’98 Alumni Night (126 participants), as well as faculty and staff, have also joined the campaign. | Expanding participation across classes, generations, and professions The donor base is highly diverse. Participation spans from alumni who entered in the 1970s to current students from the Class of ’26, as well as members of EMBA, DBA, and AMP programs, undergraduate alumni, and even alumni from the College of Medicine. From individual research labs and faculty bands to student councils, all corners of the Business School are actively engaging with the campaign, further broadening its base of participation. This campaign is particularly meaningful in that it places value not only on the total amount raised but also on participation itself. From small contributions starting at KRW 10,000 to major gifts reaching KRW 1 billion, every act of giving becomes part of the shared legacy of KUBS’s 120-year history. | Investing in the future campus… Advancing the 3C Trading Zone and 4Tech strategy The funds raised are being used to realize the Business School’s future vision. Alongside the advancement of the “4Tech Strategy,” centered on AI, semiconductors, energy, and robotics, spatial innovation projects are also taking shape. The Business School is already operating AI-focused tracks and 4Tech micro-degree programs, and continues to expand its educational and research capabilities with its largest-ever full-time faculty body of 95 members. On the basement level of Hyundai Motor Hall, the “3C Trading Zone (tentative name)” is currently under development, with a trading demo day scheduled for early May. The space will also include an Art & Culture Room. Artist Uhm Jung-soon’s installation piece, K, the Noseless Elephant, has already been installed in the building. Construction has also begun on an LED display in the lobby of LG-POSCO Hall, which will serve as a large-scale digital donor wall. An opening ceremony is scheduled following the conclusion of the campaign in May. Dean Eonsoo Kim stated, “We have come this far thanks to the collective support of each and every member,” adding, “We hope more people will join us on this journey as we prepare for the next 120 years of the Business School.” The “KUBS 120 MARCH” campaign will continue through May 31, 2026. Donations can be made via the official sponsorship page (box.donus.org/box/koreauniversity/KUBS120march). As of December 1, 2025 – March 29, 2026 | Total pledged amount: KRW 4,652,317,231

2026.04.17 Views 455

A Powerful Leap for KUBS` Young Tigers... Welcome, Class of 2025!

A Powerful Leap for KUBS' Young Tigers... Welcome, Class of 2025! Korea University Business School (KUBS) has been bustling with events to welcome its incoming freshmen for the 2025 academic year. To help new students quickly adapt to university life and foster a strong sense of pride and belonging as members of KUBS, the KUBS Emergency Planning Committee organized the KUBS Freshmen Orientation 2025 (hereinafter "Orientation"), a three-day, two-night event held from February 22 to 24. The 2025 Orientation began with an introductory session about KUBS at the LG-POSCO Hall's Supex Hall, after which participants traveled to the CheongShim International Youth Center in Gapyeong-gun, Gyeonggi-do, where the main programs took place. Freshmen had the opportunity to immerse themselves in Korea University culture alongside senior students by enjoying performances from KUBS' dance club ‘BROADEN’ and vocal group ‘U&I’, as well as participating in recreational activities. On the second day, students were divided into five groups (A, B, C, D, and E) for tailored activities designed to strengthen bonds among peers and foster friendships. Meanwhile, Korea University held its 2025 Entrance Ceremony on Friday, February 28, at the Hwajeong Tiger Dome. The event brought together approximately 7,000 attendees, including freshmen from all departments, parents, and faculty members, filling the venue to capacity. To celebrate the arrival of new students, Korea University's acappella club, LoGS, delivered an exciting performance. Additionally, starting at 10 a.m., the Korea University Cheerleaders led an energetic session to introduce freshmen to the university’s vibrant cheering culture, allowing them to experience its dynamic and spirited traditions firsthand.

2025.03.05 Views 2836

"A Five-Day Journey" … ESADE International Study Tour in KUBS Successfully Concluded

"A Five-Day Journey" … ESADE International Study Tour in KUBS Successfully Concluded The Executive Education Center (Director: Seokkyun Kim) of the Graduate School of Business Administration at Korea University Business School (KUBS) (Dean: Eonsoo Kim) hosted the 2025 ESADE International Study Tour: Digital Transformation & Business Analytics in Asia (hereafter "the program") in collaboration with ESADE Business School (hereafter "ESADE") from January 6 to 10. ESADE, affiliated with Ramon Llull University in Barcelona, Spain, is one of the country’s top business schools alongside IESE and IE. As a member of the CEMS Global Alliance in Management Education, ESADE actively collaborates with over 100 academic institutions worldwide. CEMS membership is limited to the most prestigious business schools in each country, including KUBS, Cornell SC Johnson College of Business (USA), The London School of Economics and Political Science (UK), and HEC Paris (France), among a total of 33 institutions. A total of 52 participants visited the Graduate School of Business, including 50 Master of Science students from ESADE, along with two faculty and staff members. Throughout their stay, ESADE students attended six Digital Transformation lectures held in Room 303 of the Hyundai Motor Hall. Beyond academics, the students also explored Korean businesses and culture. They visited two leading domestic companies, Hyundai Motorstudio Goyang and Amorepacific, and toured the National Museum of Korea, where they enjoyed a docent-guided exhibition of cultural artifacts. Reflecting on the visit, one student remarked, "The scale of Korea’s national museum was impressive, and the advanced development of Korean companies left a lasting impression." On the final day, a farewell dinner was held at a traditional Korean restaurant in Anam-dong to mark the conclusion of the program. The dinner was attended by Associate Dean Byung Cho Kim, Professor Kyuhong Han, and Professor Jeunghyun Kim. Associate Dean Byung Cho Kim shared farewell remarks, stating, "I hope this program has been a meaningful experience for all students."

2025.03.04 Views 2579

"You Are Already Winners" The 118th Graduation Ceremony of the Business School and Graduate

"You Are Already Winners" … The 118th Graduation Ceremony of the Business School and Graduate School of Business Successfully Concluded The 118th graduation ceremony of Korea University Business School (KUBS) and the Graduate School of Business Administration (Dean: Eonsoo Kim) was held on Tuesday, February 25, at Inchon Memorial Hall. The event was attended by graduates, faculty members, family, and friends, all sharing in the joy of this milestone. During the ceremony, Dean Eonsoo Kim reflected, "Looking back on the past few years, there must have been challenging times, but you have overcome them. No one knows what the future holds, but in the end, you will emerge victorious." Following this, Dongseop Lee, President of the Korea University Business School Alumni Association, encouraged graduates with the words, "Focus on your goals, challenge yourself without fear, and strive to be someone others admire—this will lead you to success." Sunhwa Shin, CEO of UCK Partners and a KUBS alumna, also delivered congratulatory remarks and advice to the graduates. Representing the graduating class, Seonwoong Yoon (Business Administration, Class of 2019) shared, "Looking back now, my university years have passed by in the blink of an eye. Moving forward, I will continue to take pride in my alma mater, Korea University Business School." The ceremony concluded with the presentation of the President’s Award, Dean’s Award, and degrees. As the final moment of celebration, graduates stood together, tossing their caps into the air, marking the joyous end of the ceremony.

2025.02.27 Views 2596

“CEOs Who Are Now Fellow Alumni” … AMP 98th Graduation Ceremony Held

“CEOs Who Are Now Fellow Alumni” … AMP 98th Graduation Ceremony Held The graduation ceremony for the 98th class of the Advanced Management Program (AMP) at the Graduate School of Business, Korea University (Dean: Eonsoo Kim), was held on February 17 at the LP-POSCO Hall, Supex Hall. Attendees included Dean Eonsoo Kim, Associate Dean Gangseog Ryu, Academic Director Seokkyun Kim, Senior Vice President Hyun-Ki Kim, members of the alumni association, graduates, and their families, all gathered to celebrate the achievement. Dean Eonsoo Kim was the first to congratulate the graduates, who dedicated themselves wholeheartedly to reaching this milestone despite their busy lives. He said, “I believe you will become the model of entrepreneurial spirit that will lead our society in a better direction,” and added, “I wish you endless glory in your future.” Senior Vice President Hyun-Ki Kim of AMP mentioned, “More than 5,000 AMP alumni are already active in leading positions in our society,” and urged, “Please help AMP to grow even further in the future.” Chief Professor Seokkyun Kim of AMP commented, “Balancing work and academics must have been really challenging,” and shared, “A semester passed by so quickly.” The ceremony continued with a speech by Eung-Do Lee, the President of the 98th class alumni association, who represented the graduates. He expressed gratitude by saying, “I thank our respected professors, seniors, and all the cherished classmates,” and added, “Although we come from diverse backgrounds, the time we spent together under the name of Korea University AMP will be eternal.” Next, an award ceremony for the graduates and a merit award presentation by the alumni association took place. Afterward, the graduates stood up to sing the school anthem and concluded the ceremony with the traditional cap toss.

2025.02.26 Views 2409

The 2024 Fall Semester Best English Thesis Award Ceremony was held

The 2024 Fall Semester Best English Thesis Award Ceremony was held On February 17th, the Best English Thesis Award Ceremony for the 2024-2 semester was held at the Dean's Office of KUBS (Dean: Eonsoo Kim). The Best English Thesis Award is selected each semester to encourage excellent English papers and to recognize the hard work of graduate students who write outstanding theses. To celebrate the awardees, Dean Eonsoo Kim and Associate Dean for Research Dae Il Nam attended the ceremony. A total of seven graduate students were selected for the 2024 Fall semester's Best English Thesis Award. The recipients and their thesis titles are as follows: Yu Dam (PhD student, Global Business): Essays on Performance Feedback and Corporate Strategies of MNEs Park So-Yeon (Master's student, Management): Narrative Tone and Facial Emotion Management of Risk Disclosure in Crowdfunding Nam Myung-Yeon (Master's student, Marketing): Green Waves in the Market: Linking Environmental Brand Activism to Consumer and Investor Behavior Kim Su-Ji (Master's student, Finance): Time to Innovate Gwak Ah-Young (Master's student, Accounting): Assessing GPT’s Usefulness in Analyzing Tone and Sentiment of the MD&A Section of 10-K Reports; Can GPT Summaries Better Detect Earnings Management? Kim Kyu-Min (Master's student, LSOM): Stockout-Based Spillover Effect in Apparel and The Moderating Role of Fitting Room Shim Ho-Seong (Master's student, IS): Know Your Enemy: Leveraging Principles of Persuasion for Prompt-Learning-Based Data Augmentation in Smishing Detection

2025.02.26 Views 2479

Successful Completion of the 2025 E-MBA New Student Off-Campus Orientation

Successful Completion of the 2025 E-MBA New Student Off-Campus Orientation The Executive MBA (E-MBA) New Student Off-Campus Orientation at Korea University Business School (Dean: Eonsoo Kim) was held on February 7th at the Four Seasons Hotel. The E-MBA program is a Master of Business Administration program designed for senior managers and executives. Korea University launched Korea’s first E-MBA program in 2003, aiming to cultivate creative global CEOs who lead sustainable growth and innovation. The event was attended by all 51 new students of the 23rd E-MBA class, as well as distinguished guests including Associate Dean Gangseog Ryu, Associate Dean Byung Cho Kim, E-MBA Academic Director Daeki Kim, and Professor Shijin Yoo, who graced the occasion. In his congratulatory speech, Associate Dean Gangseog Ryu remarked, " There may be challenges along the way while pursuing the E-MBA, but it will be a time filled with the joy of learning and the pleasure of forming meaningful friendships. We, as faculty and staff, will strive to ensure that your choice exceeds satisfaction and becomes a truly rewarding experience." Kwang-Sun Kim, the 17th President of the Graduate School of Business Alumni Association, added, "The E-MBA program is a journey to redesign your vision and future in the middle of your professional career. We will support you on your path." The first session of the event proceeded in the following order: greetings from the E-MBA academic director and program manager, an introduction to the E-MBA program and campus life, self-introductions by the 23rd cohort, and an introduction to the 22nd student association. The second session continued with a welcome speech by the Dean of the Graduate School of Business, remarks from the Alumni Association President, remarks from the 22nd Student Association President, a fellowship festival, and Korea University Culture Night. During the ‘Eoulrim Hanmadang’ (Fellowship Festival), performances by the Alumni Association Choir (KUBS EMBA CHORUS) and the dance club ‘Rhythm Tiger’ enlivened the atmosphere. The Korea University Cultural Night allowed students to immerse themselves in the university’s traditions, including singing the school cheer songs. The event concluded with remarks from the E-MBA 22nd cohort's Public Relations Director. New E-MBA student Kyung-Sun Kwon shared, "I have learned a lot within my organization, but I wanted to explore new knowledge, which led me to apply for the E-MBA. I am delighted to meet such outstanding professors and classmates, and I look forward to growing together over the next two years." Another new student, Seung-Min Lee, remarked, "As I navigated various management challenges in today’s rapidly changing industry, I wanted to study in a structured way, which led me to enroll in the E-MBA. I look forward to expanding my network by meeting professionals from diverse fields." Meanwhile, the 2025 E-MBA New Student On-Campus Orientation is scheduled to take place on February 22nd.

2025.02.24 Views 3879