Korea University Business School Concludes 2025 Spring Part-Time MBA Admissions     The 2025 Spring Part time MBA admissions process at Korea University Business School, which offers Korea’s top MBA programs, has successfully concluded. The Business School hosted admissions briefings for the Korea MBA, Executive MBA, and Finance MBA programs, followed by online applications and document submissions from September 13 to October 11.    The results of the document screening were announced on November 1, 2024. Interviews were held on November 9 for the Executive MBA, November 23 for the Finance MBA, and November 24 for the Korea MBA. After further deliberation, the final admission results will be announced on December 6, 2024.      The Korea MBA, an integral part of the history of Korea University Business School, is designed for working professionals seeking continuous career development. To this end, the program employs diverse instructional methods such as discussions, presentations, and group projects. Students can select one of eight specialized concentrations—International Business, Marketing, Human Resources and Organization, Strategy, Finance, Accounting, LSOM (Logistics, Service & Operations Management), or MIS (Management Information Systems)—to build professional knowledge and competencies.    The Executive MBA adopts a modular class format, where each module consists of intensive, short-term courses conducted over a two-week period. Classes are held for two weeks, followed by a one-week break. A semester typically includes 5 to 7 modules.      The Finance MBA is a program designed to cultivate skilled and visionary financial professionals. True to its reputation as a finance-focused MBA, it offers a comprehensive curriculum covering all aspects of finance, featuring highlights such as an overseas field trip, special lectures on financial practices, and a CFA Program Partnership. 

KUBS Challenge Case Competition: A Step Toward the Global Stage    Korea University Business School (Dean: Eonsoo Kim) hosted the final round of the KUBS Challenge Case Competition on November 8 in Room 218 of the LG-POSCO Hall. The competition featured teams of four undergraduate students analyzing a given business case within 24 hours, preparing presentation materials and a video for the preliminary round, and delivering a live presentation with a Q&A session with judges in the final round for a comprehensive evaluation.      This year's competition focused on the case of Helpseeker, a software company headquartered in Canada. Four teams—Crimson Consulting, Case Commanders, KU Tigers, and Insight4—participated. During the preliminary round, teams had 24 hours to analyze the case, create presentation materials, and produce videos, which were then evaluated. The same case was presented at the final round. The judging panel included Professors Tony Garrett, Jeunghyun Kim, and Kyuhong Han.      As a result, the KU Tigers team, which won the Gold Award, earned the right to compete in the Sauder Summit Global Case Competition 2025 hosted by UBC Sauder School of Business. The Crimson Consulting team, awarded Silver, secured a spot in the UW Global Business Case Competition 2025 hosted by the University of Washington. Finally, the Bronze-winning Case Commanders team qualified for the John Molson Undergraduate Case Competition 2025 hosted by Concordia University.   

Digital Transformation and K-Business Experience: BMI Global Immersion Program    The EEC (Executive Education Center) at Korea University Business School invites prestigious universities worldwide to participate in its programs and offers various short-term courses. From October 21 to 25, the center hosted the BMI Global Immersion Program (hereafter referred to as "the Program") for students from Brussels ASBL EMBA, Belgium. This Program was conducted under the theme of "Digital Transformation and Innovations," with Professor Janghyuk Lee serving as the lead professor.      The Program was structured around two main components: classes on Digital Transformation and Innovations, and site visits to domestic companies. The classes on Digital Transformation and Innovations included the following sessions:    ▶ Doosan B2B Transformation (Taewon Park, Vice Chairman of Hancomm) ▶ Digital Customer Engagement (Professor Janghyuk Lee) ▶ Start-up Ecosystem in South Korea (CEO of Mark & Company) ▶ Digital Transformation: Theory and Practice (Professor Byung Cho Kim) ▶ Algorithm Literacy (Professor Gun Woong Lee) ▶ Global Scale-up (Gyu Bum Ko, CEO of Medit)      The participants visited leading domestic companies, including Hyundai Motor Group’s ZER01NE and Hyundai Glovis, where they toured the facilities and attended special lectures. Additionally, they explored Korea’s K-food and K-pop industries through visits to CJ CheilJedang's Blossom Park and SM Entertainment. 

Sewon Group’s Deokwoon Scholarship Foundation and Alumnus Min Yong Kim Hold Donation Ceremonies    On October 11, Korea University Business School (KUBS, Dean: Eonsoo Kim) hosted a donation ceremony for Deokwoon Scholarship Foundation organized by Sewon Group, in the Dean’s Office. The event was attended by Dean Eonsoo Kim, Professor Weon Sang Yoo, Deokwoon Scholarship Foundation Chairperson Ji Eun Lee, Sewon Group CEO Do Hyun Kim, Executive Director Jong Tae Lee, and key managers Chan Young Sung, Soo Geun Lee, and Jun Sung Kim.      The ceremony began with welcoming greetings between Dean Eonsoo Kim, Chairperson Ji Eun Lee, and representatives of Sewon Group and the Deokwoon Scholarship Foundation. Dean Kim expressed his gratitude, stating, “I deeply appreciate Chairperson Ji Eun Lee and the Sewon Group representatives for their meaningful contribution. This scholarship will be used to nurture future business leaders.” Following the greetings, participants watched a promotional video detailing the foundation’s mission and Sewon Group’s vision. Chairperson Ji Eun Lee then presented the donation letter, and Dean Kim awarded a donation certificate and a plaque of appreciation. The ceremony concluded with a commemorative photo session.    On the same day, a separate Alumnus Min Yong Kim Development Fund Donation Ceremony was held. Alumnus Min Yong Kim, from the Class of 1990, donated KRW 10 million, emphasizing that giving back to his alma mater was a meaningful way to support the development of KUBS and aid future students. The event was attended by Dean Eonsoo Kim and Professor Weon Sang Yoo, who expressed their heartfelt thanks for his generosity.      Both ceremonies highlighted the importance of philanthropy in fostering educational excellence and supporting future generations of leaders. 

KUBS Faculty News for October to November 2024    1. Professor Sang Yong Kim (Marketing)  Professor Kim Sang Yong served as a peer review team member for AACSB (Association to Advance Collegiate Schools of Business) re-accreditation and conducted an on-site review at Chulalongkorn Business School in Bangkok, Thailand, from November 10 to 12. Professor Kim Sang Yong participated in this capacity as a former dean.    2. Professor Young Kyu Kim (Strategic Management)  The Korean Strategic Management Society (KSMS), chaired by Professor Young Kyu Kim, held its Fall Academic Conference on November 8 at Hyundai Motor Hall and the LG-POSCO Building. Under the theme "Exploring Sustainable Growth Amid Uncertainty," the conference featured special sessions on "Corporate Growth through the Diffusion of Intrapreneurship" and "Sustainable Growth in the Entertainment Industry." Additionally, 21 papers in the field of strategic management were presented across six sessions.  At the awards ceremony, alumnus Wook Je Cho, CEO of Yuhan Corporation, was honored as the recipient of the Korean Strategic Management Society Award.   

Leveraging Data and AI to Solve Business Challenges: The 5th KUBS DT DAY Concludes Successfully   On November 1, Korea University Business School (KUBS, Dean: Eonsoo Kim) hosted the 5th KUBS DT DAY at the LG-POSCO Hall. Organized by the Center for Digital Transformation & Business (CDTB, Director: Kyung Sam Park), the event showcased innovative ways to address business challenges using data and AI technologies. The day included the finals of the DAB (Data Analytics for Business) competition, a networking luncheon, and the presentation of capstone projects by MSBA (Master of Science in Business Analytics) students.      The DAB competition invites teams to propose business solutions by analyzing data. This year, 12 teams participated, with five finalist teams presenting innovative solutions to address diverse business and societal challenges, including improving safety for vulnerable road users, promoting environmental sustainability, resource recycling, flood prevention, and enhancing spam detection systems.    The Golden Navi team that won the competition developed a navigation system specifically for vulnerable road users, focusing on accident-prone areas in Seoul’s Songpa District. Their system provides safe routes to help reduce traffic accidents for this demographic.      Addressing environmental sustainability, the Dolido team identified optimal locations for reusable cup return stations in Seoul. By analyzing population density and traffic flow, they proposed a profitable and efficient resource recycling system.  The Urban Lock team reimagined public telephone booths as small parcel lockers. Their solution maximizes the use of underutilized urban spaces, promotes secondhand trading, and enhances urban safety.  Tackling recurrent urban flooding, the Aqua Guardians team designed a system to predict high-risk flood zones using geographically weighted regression models. Their approach offers actionable insights for preventive measures and policy development.  Leveraging large language models (LLMs), the Spam Opner team built an advanced spam detection system capable of identifying altered spam messages with special characters, addressing limitations in existing detection methods.    After the competition, the luncheon brought together MSBA students, faculty advisors, and corporate partners to foster connections and discuss ongoing projects. Dean Eonsoo Kim emphasized the importance of collaboration between academia and industry, welcoming the participation of external experts and corporate representatives.      Finally, the MSBA capstone projects serve as a substitute for traditional theses, allowing graduate students to tackle real-world business challenges using data provided by corporate partners. For 2024, seven companies, including Hyundai Motor Company, LG CNS, PwC Consulting, Woori Card, LG Household & Health Care, E-Land, and the Korea Credit Information Services, collaborated by supplying data and supporting regular interactions with their teams.      Ten out of 11 project teams presented their mid-term findings, receiving constructive feedback from corporate partners to refine their final deliverables. Notable project topics included:  Customer targeting to increase engagement through LMS messaging.  Causal inference models for effectiveness analysis and visualization.  Structuring image documents using Vision-Language Models (VLM).  Advanced QA systems using Retrieval-Augmented Generation (RAG) with LLMs.  Development of credit card recommendation algorithms targeting young parents.  Forecasting optimal inventory levels to minimize supply risks for LG Household & Health Care.  Product quality improvement strategies based on customer reviews of shampoos and body lotions.  Deriving optimal discount rates using price elasticity analysis.  Financial behavior analysis of foreign residents in Korea.  Insights into insurance ownership and cancellations based on credit levels.  Corporate representatives provided detailed feedback from a practical perspective to guide teams toward actionable solutions.      Director of CDTB Kyung Sam Park expressed gratitude to the faculty, corporate partners, and students for their contributions to the event, which concluded with a group photo. As CDTB’s flagship event, DT DAY continues to inspire innovative uses of data and AI in addressing real-world challenges.