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Turning Financial Data into Research - Special Lecture on Exploring Bloomberg Data for Academic Rese

"Turning Financial Data into Research" Special Lecture on Exploring Bloomberg Data for Academic Research The Bloomberg Terminal contains one of the world's most comprehensive collections of financial market data. However, transforming that information into meaningful research variables requires multiple steps, from exploring available data and verifying variable definitions to extracting data and constructing research datasets. To help students navigate this process, Korea University Business School (KUBS) held a special lecture titled "Financial Data Exploration and Research Applications Using Bloomberg" on Friday, May 15, at the LG-POSCO Building. The session was led by Dr. Ha-yeon Park of the Korea University Business Administration Education and Research Group for BK21 FOUR and was attended by KUBS graduate students. The Bloomberg Terminal is a widely used financial data platform that provides access to real-time market information, company data, and financial analytics. During the lecture, students learned how to search for and extract financial data using both the Bloomberg Terminal and its Excel Add-in, while also exploring how Bloomberg data can be effectively applied to academic research. Dr. Park introduced the basic structure of the Bloomberg Terminal and demonstrated practical methods for exploring financial data. She guided students through the process of identifying research variables and verifying their definitions, emphasizing that carefully confirming variable names, definitions, and available options before downloading data is essential for ensuring research accuracy. She then explained how to extract data using the Excel Add-in and organize Bloomberg data into structured datasets suitable for empirical research. In the latter part of the lecture, Dr. Park demonstrated how Bloomberg data can support academic research by drawing on several case studies, including examples from her own work. She explained how ETF-related data can be identified, extracted, and organized according to different research objectives. She also advised students not to rely exclusively on Bloomberg, noting, "Rather than using Bloomberg as a single data source, I recommend using it for the types of data in which it has particular strengths." She emphasized the importance of cross-checking Bloomberg data with other databases whenever appropriate. The lecture provided students with a practical overview of how financial data can be translated into research—from developing research questions and selecting appropriate variables to constructing reliable datasets. By following the entire workflow, participants gained a clearer understanding of how Bloomberg data can be explored, evaluated, and incorporated into academic research. The lecture also reflects Korea University Business School's recent expansion of its Bloomberg Terminal infrastructure. As part of a financial data hub established through a KRW 1 billion donation from Eugene Investment & Securities, KUBS increased the number of Bloomberg Terminals from one to twelve—the largest Bloomberg Terminal installation among universities in Korea. Nine terminals have been installed in the Sudang CLC Lounge, while the remaining three are available through remote-access accounts. The Bloomberg Terminal is one of the most widely used financial data platforms in investment banking, asset management, equity research, and other finance-related fields. Hands-on experience with the platform provides students with valuable practical skills that can help them transition into careers in the financial industry. Students who complete the Bloomberg Market Concepts (BMC) certification may also find it beneficial when preparing for the CFA examination or applying for internships in finance. With the expanded infrastructure significantly improving access throughout the semester, more students now have the opportunity to work directly with real-time market data in their coursework, research projects, and academic studies. KUBS Student Press Reporting by Chaewoo Lee Photography by Jinyoung Park

2026.07.22 Views 278

Lim Joon-yeop (Business 15) and So Young-soo (Business 15) won the top prize in the “2019 Future Kor

Lim Joon-yeop (Business 15) and So Young-soo (Business 15) of Korea University Business School won the top prize at the "2019 Future Korea Ideas Contest" organized by the Ministry of Strategy and Finance. The contest was held to raise social interest in future issues and find effective ad creative policy alternatives.The two students applied for the colloquium category and scored excellent results. 1. You have received the top prize for submitting a proposal for the ‘Policy Plan to Help Build Future Commercial Zone through Shared Stores’. Please explain the plan in detail. ‘Policy Plan to Help Build Future Commercial Zone through Shared Stores’ suggests utilizing the form of shared stores to reduce the closing rate of self-employed businesses, which is currently increasing in Korea due to high burden of rental fees. Although self-employed people account for much higher portion of Korea's job market than other advanced countries, the current situation of self-employed businesses shows poor figures in various ways. We focused on the burden of rent, among all the other burdens, and we wanted to solve it by utilizing the concept of ‘shared economy’. We applied this concept to store operations based on the fact that shared economy can enhance efficiency for the future society and presented three support policies: ① support for shared interior costs, ② support for store sharing consulting, and ③ support for store switching risks. With more than two operators under one roof, it is expected that shared stores will bring various positive effects such as increased efficiency in utilizing space and easing the burden on self-employed businesses. 2. Please tell us how you feel about winning the best prize. We met through Professor Nam, Dae Il’s ‘Venture Management’ class. Through the course of one semester, we developed business ideas. Thanks to Professor Nam’s recommendation, we participated in the Campus CEO Start-up Competition and actually won the second prize, and we are now preparing to start a new business. I participated in the contest to propose policies that could solve government-level issues related to shared stores. I think the biggest help for winning the best prize came from creating ideas through utilizing the possible improvements for institutional and administrative barriers we had organized based on the feedbacks we received during the class and competition. Professor Nam and many other professors gave feedback on business items, which led to efforts to improve policies for the business.

2019.12.26 Views 3214

2019 Startup Express Winter Season Successfully Held

Six teams have been selected as tenant teams of the KUBS Startup Institute (Head: Kim Hicheon). The 2019 Startup Express Winter Season, which was held on the second floor of the KUBS Main Building on December 6, was filled with the enthusiasm and ideas of prospective entrepreneurs. The 2019 Startup Express Winter Season – hosted by the Startup Institute, organized by Seung Myung-Ho Center for Entrepreneurship Education and sponsored by the KUBS Research Center and SK SUPEX Social Value Committee Council – is a competition which proposes creative business items based on entrepreneurship and innovation. △ Lee Seung-pyo (Director of Iljin Group) △ Kim Hyun-gon (Senior Manager of Iljin Group) △ Choi Ji-young (Team Leader of the SK SUPEX Social Value Committe △ Kim Moo-jong (CEO of Bizgaon) △ Shin Myung-chul (Partner in KingsBay Capital) △ Kim Hicheon (Head of Startup Institute) △ Yoo Shijin (Head of Seung Myung-Ho Center) △ Jungbin Moon (Head of Iljin Center for Startup Incubation) and △ Jung Jaeho (Professor of Startup Institute) participated as judges. First, there was an opening speech by Dean Kim Jae Wook. "All 10 teams that have been selected as presenters today have a great potential," he said. "Even if you don't win, you will get another chance, so I hope you don't feel too sad about the result." He also encouraged the teams to "make efforts with the desire to pursue novelty all the time." The opening speech by Yoo Shijin then followed. “The Startup Express is an event to select tenant teams which will move into the Startup Institute,” he said. He then named a few honorable graduates who have gone through the Startup Express, such as Taling, Linder and Stipop, and added, "I hope you grow into successful startups as well." A total of 10 teams, selected through the pre-examination process, participated in the 2019 Startup Express Winter Season event. Some services introduced by the participating teams include: an entertainment platform of celebrities with short videos (Mabsosa), an online platform that sells beauty products to the Mexican market (Abraca), a customizable diary design and production service (Ailo), a sports activity O2O platform (Woondongjang), and so on. The 2019 Start-up Express Winter Season was held with a five-minute presentation of ideas and a five-minute question and answer session, and the judges evaluated each business model based on its marketability, innovation, business feasibility, and performance capabilities. A total of six teams have been selected, including the Popple, Amp, Woondongjang, Ailo, XstarC and Gochin. "Kudos to all the teams that have participated in the event," Yoo said in his closing speech. "Those who didn't win the award, we'll try to support you as well, so please continue with the project." The six teams that won the awards in the 2019 Startup Express Winter Season will have a chance to move into the Startup Institute. Operating expenses will be provided, and continuous advice and sponsorship will be given from the mentors from successful startups, industrial experts and venture capitalists. The selected teams can also share their experiences with existing tenant teams.

2019.12.26 Views 3420

[Startup Institute Lecture Series #8] Do Hyun-Myung, CEO of Impact Square

The 2019 Lecture Series hosted by KUBS (Dean: Kim Jae Wook) and Startup Institute (Head: Kim Hicheon) was held at Hyundai Motor Hall on December 10. Do Hyun-Myung, CEO of Impact Square, was the speaker under the theme of "DIG DEEPER! Find New Opportunities in Social Issues." CEO Do Hyun-Myung first explained why he started his business, Impact Square. "I worked for a long time in the game planning team of Naver, but I came to think that my work was unsustainable in the future," Do said. "I learned about the concept of ‘social enterprise’ after reading the book ‘80 Alternative Entrepreneurs Who Changed The World.” CEO Do stressed the competitive importance of "social values," explaining why companies should be interested in social issues. "In order to pursue social values, we had to sacrifice economic value, but I believe that Impact Square can be designed so that social value can be competitive as a form of business," Do said. "This concept is called Impact Business, and Impact Square plays a role as an accelerator for these impact businesses." CEO Do then continued to introduce the cases of Poiene, Opa Tech, Element and Hotel Cappuccino, which were all accelerated by Impact Square. "Just having good social values does not appeal anything," CEO Do said. "Only when it leads to a new kind of customer experience can we secure customers with royalties and create value." "I think social values are non-reversible trend," Do said. "If you find value in something deeper, you will have a chance to grow higher." After the lecture, a question and answer session followed. One student asked about the difference between startups and social ventures. "Although we start our own businesses to satisfy the desires of the market, most social problems arise because they are not traded in the first place," CEO Do said. "Creating social values is creating new values that were not originally traded in the market.” Every semester, Startup Institute provides startup education through "Lecture on Demand," a working-level lecture series, and "Lecture Series," a special lecture series on startups and ventures. Classes are open courses, which means they are open to not only the employees of a tenant company, but also anyone interested in starting a business. For related inquiries, you can contact the Startup Institute (02-3290-1699).

2019.12.26 Views 3324

Completion of the 39th Night of KUBS

The 39th Night of KUBS, hosted by Korea University Business School Alumni Association (Chairman: Chung Mong-won, Admitted '74), was held at 18:20 at the Grand Intercontinental Hotel Seoul Parnas Grand Ballroom on December 5. Chung Mong-won, Chairman of the KUBS Alumni Association, Chung Jin-taek, President of Korea University, Chang Ki-joo, Senior Chairman of Korea University Alumni Association, Kim Jae-wook, Dean of KUBS, honorary professors of KUBS, incumbent professors and 600 alumni attended the event. "I feel more proud and rewarding than when I was working as the Chairman of the Business School Alumni Association," Chung Mong-won, Chairman of the Korea University's Alumni Association, said in a statement. "I want to thank all those who work hard on the management of the society and hope that the coming year will be a year for both KUBS and the society to develop further." Chang Ki-ju, the senior vice chairman of the Alumni Association, then read the congratulatory speech on behalf of Koo Ja-yeol, Chairman of the Alumni Association. "Thanks to the dedicated research and cooperation of professors of KUBS, KUBS is developing into a global school to match the status of the history of Korea University," Jang said. "I sincerely congratulate you on hosting the 39th evening on behalf of 330,000 classmates of Korea University." Next came Chung Jin-taek, President of Korea University. "I sincerely congratulate you on this position that looks back on the year and strengthens our friendship," Chung said. "I believe that KUBS can move beyond the best in Korea and on the world stage because our fellow alumni and students who practice freedom, justice and truth are shining their alma mater." "Our university will train creative convergence-type talent to lead the future and strive to build a smart campus," he added, stressing the vision to be achieved with members of Korea University. It then shared the current status of KUBS Dean Kim Jae-wook and the vision and strategy of KUBS to introduce major news. Kim said, "I ask for the support of many alumni so that my alma mater can perform on the international stage," and conducted a bachelor’s report on KUBS in 2019. He also introduced CEMS ANNUAL EVENT, which will be held for the first time in Asia in 2020, and asked for continued attention and support from its classmates. A thank-you note was delivered to the 93rd class alumni association that hosted the previous year's event. In a subsequent scholarship fund delivery ceremony, the 94th class alumni association, which is the host of this year's evening events, delivered 95.2 million won in scholarships to its alma mater. The scholarship funds raised will be used as scholarships for students in the country. The merit award was given to 36 alumni who spared no effort and support to revitalize alumni association in 2019. The "Business School 909" group, which consists of the representatives of each class admitted in the 90s, gave a special award. There was also a ceremony to award "Alumni of the Year" to a Business School Alumni who has been active in various parts of the society for the past year in 2019. The winners of this year’s award were Lee Sun-yong (Admitted '80), CEO of Bear Trek Park, Park Jung-ho (Admitted '82), CEO of SK Telecom and CEO of SK Broadband, and Kim Jong-yang (Admitted '81), president of the International Criminal Police Organization (Interpol). After all the awards ceremony, the classmates had time to enjoy the performance and dinner. The support of the Korea University cheerleading squad along with the lead by announcer Kim Hyun-wook (Admitted '92), a classmate of Korea University, added to the excitement of the event. The performance of Shinho-seop (Admitted '85) and Crimson 86, a band of 86 classmates, has also been staged to decorate the night of KUBS. Meanwhile, the KUBS night event, which began in 1982, is held on the first Thursday of December every December. It is the 39th anniversary of the establishment of a plan to promote friendship and harmony among alumni who have affection for KUBS.

2019.12.26 Views 3344

Graduate School Meeting and Special Lecture on Research Integrity

On December 6 (Fri), KUBS held Graduate School Meeting and Special Lecture on Research Integrity at Hyundai Motor Hall Room B306. The meeting was hosted by Associate Dean Baeho Kim, program director of the department of business administration and department of international business. The research Integrity lecture was held by Professor Yoon Mi-sun, professor at Seoul Women’s University. At the start of the meeting, Associate Dean Baeho Kim said, "The department of business administration and department of international business will be integrated from 2020." In addition, professor Kim introduced the new business analysis process and delivered information that could help research, such as support for the cost of living for doctoral programs linked to the BK21 project and support for international academic competitions. Professor Kim then talked about ways to overcome the academic difficulties students might face during their graduate school life. He said, “It is good to focus on studying, but taking good care of your stress and paying attention to other things is one of the ways to overcome the difficulties." In the following hours, Yoon Mi-sun, a professor at Seoul Women’s University, gave a lecture on research ethics under the theme of "Data and Digital Ethics in the Business Administration Area." The lecture consisted of △issues from the era of the fourth industrial revolution △management ethics in the era of the fourth industrial revolution △ethics related to big data and artificial intelligence. "The management of the fourth industrial era is to generate profits through data," Yoon said. "It is the ethics of the fourth industrial revolution to consider data analysis and data ethics." "Data ethics should be considered in terms of both users, users, operators and developers," Yoon said, citing the example of self-driving cars utilizing big data and artificial intelligence cloud computing. Yoon categorized management ethics in the era of the fourth industrial revolution into "big data-related ethics" and "artificial intelligence-related ethics." Yoon explained that ethics related to big data focus on protecting users from data collection, while for artificial intelligence-related ethics, she explained ethics from the user's perspective and from the developer and operator's perspective separately.

2019.12.26 Views 3532

2019 Winter Internship Business Etiquette Lectures and Orientations Open

Korea University Business School's (Dean: Kim Jae-wook) Business etiquette education for those who are to participate in the 2019 domestic and international internship during the winter was held on Dec. 5 at LG-POSCO Management Hall No. 107. The education, organized by the International Office of Business Administration, aims to teach students who are about to join internships the basic skills they need at work. The education was conducted in order of orientation related to international internships, lecture on the mindset by Choi Hyun-woo, Professor of Industry-Academic Cooperation at Business School, special lecture by Roh Jung-min, Director of the Gender Equality Center, and Business Etiquette Education by Lim Seon-joo, Senior Lecturer at the Korea CS Management Institute. First, there was an international internship orientation. Yang Ye-jin, a staff member of the International Internship Orientation, explained in detail the preparations before dispatch, the cautions after arrival, and the materials to submit after returning home. Later, there was a short lecture by Choi Hyun-woo. Professor Choi Hyun-woo said, "The field training you are going to now will have a huge impact on the career path that you are going to take." He added, "Internships are a very valuable and meaningful experience." "It's important to listen to your seniors who have joined the company or been interned," he said. "Being brave like that can change your experience a lot." "We should think about what we will get from this, not just a simple experience," Choi said. "If we set a specific goal to get something, we will have a much bigger income." "All members of Korea University are not discriminated against for gender reasons and they have the right to be protected from sexual violence," said Roh Jung-min, director of the gender equality center. "If that happens, you must talk to the school," Roh said. "That's your right and it's your duty to respond accordingly." Finally, Business Etiquette Education was conducted. Under the theme of "Small but Strong Power, White Paper on Work," the training showed how to make a positive impression on colleagues and bosses. "A positive impression in the workplace is a powerful force that changes your perception of yourself under certain circumstances," said Lim Sun-joo, a lecturer. "This is formed from proper manners," he stressed the importance of manners at the workplace. Lim continued his education by explaining how to make a good impression in facial expressions, dress and personnel management. Meanwhile, Korea University Business School is the first to adopt the international internship program in Korea. The international internship, which began in 1994, offers business school students a chance to experience vivid field experiences at companies around the world, and so far more than 2,000 students have experienced international internships at 510 companies.

2019.12.26 Views 3259