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Jon Jungbien Moon문정빈

  • International Business
  • Professor
  • Global Strategy, Corporate Social Responsibility, Nonmarket Strategy of MNCs
  • Room 322 in LG-POSCO bldg.
  • TEL : 02-3290-2837
  • jonjmoon@korea.ac.kr
  • Office Hour :

Education

  • Ph.D. in  Managerial Science and Applied Economics, The Wharton School, University of Pennsylvania (2007)
  • ​M.A. in Economics, Rutgers University (by passing Ph.D. qualifying exams) (2002)
  • M.Sc. in Information Systems, London School of Economics & Political Science (with distinction) (2000)
  • M.Sc. in Economics, London School of Economics & Political Science (1999)
  • B.A. in Economics, Seoul National University (Magna Cum Laude) (1995)

Career

Academic Positions 
2018/3~present: Professor, Korea University Business School, Korea University

2013/3~2018/2: Associate Professor, Korea University Business School, Korea University
2015/1~2015/12: Visiting Scholar, Marshall School of Business, University of Southern California
2009/3~2013/2: Assistant Professor, Korea University Business School, Korea University 
2007/8~2009/1: Assistant Professor, Antai College of Economics & Management, Shanghai Jiao Tong University 


Editorial Duties
Associate Editor, SIM Division, Academy of Management (2017-present)
Editorial Board Member, Journal of International Business Studies (2015-present)
Editorial Board Member, Strategic Management Journal (2019-present) 

Awards and Honors 
  • KUBS Teaching Award (GMBA Corporate Strategy), December 2019
  • Grand Prize for Social Value Research Competition, Center for Social Value Enhancement Studies, June 2019
  • Outstanding Paper Award, Korea Academy of International Business, November 2018
  • Seok-Top Teaching Award (International Business), Korea University, Spring 2018
  • Seok-Top Teaching Award (Social Entrepreneurship), Korea University, Fall 2017 
  • KUBS Teaching Award (GMBA Corporate Strategy), November 2017
  • KUBS Research Fellowship, March 2014- February 2017
  • IBRE Distinguished Research Award, Korea University Business School, March 2015 
  • LG Yonam Fellowship, 2015
  • HUMAX Emerging Scholar Award, Korea Strategic Management Society, November 2014
  • Award for Best Paper Published in an International Journal, Korea Academy of International Business, November 2013 
  • SK Distinguished Research Award, Korea University Business School, September 2013 
  • Finalist, IM Division Willamette University Best Paper Award in International Ethics, Social Responsibility, and Sustainability, Academy of Management, August 2013 
  • IBRE Distinguished Research Award, Korea University Business School, March 2013 
  • Best Reviewer Award, Korea Management Review, February 2013 
  • Seok-Top Teaching Award (International Business sections 07 & 08), Korea University, Fall 2012 
  • SK Distinguished Research Award, Korea University Business School, December 2011 
  • IBRE Distinguished Research Award, Korea University Business School, December 2011 
  • Best Paper Award, Korea Academy of International Business Annual Meeting, December 2011 
  • Outstanding Teaching Award (International Business), Korea University, Spring 2011 
  • Best Paper Award, Korea Academy of Business Ethics, November 2010 
  • Outstanding Teaching Award (World Economy & Business), Korea University, Fall 2009
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Publications

Publications in international journals
  • When Does Knowledge Similarity Help Foreign Firms Improve Performance? (2019) Asian Business & Management (joint with Xuelian Piao)
  • Foreign Direct Investment vs. Portfolio Investment: Evidence from China (2018) International Journal of Multinational Corporation Strategy (joint with Hyo Eun Cho)
  • Environmental Pressure and the Performance of Foreign Firms in an Emerging Economy (2016) Journal of Business Ethics (joint with Nahyun Kim and Haitao Yin)
  • Does International Economic Integration Lead to Cleaner Production in China? (2014) Production and Operations Management (joint with Haitao Yin and Liguo Lin) 
  • The Effect of Rain on the Decision to Visit a Theme Park (2014) Asia Pacific Journal of Tourism Research (joint with Hailey Hayeon Joo and Hyoung-Goo Kang) 
  • When Do Wholly Owned Subsidiaries Perform Better Than Joint Ventures? (2013) Strategic Management Journal (joint with Sea-Jin Chang and Jaiho Chung) 
  • When Do Foreign Subsidiaries Outperform Local Firms? (2013) Journal of International Business Studies (joint with Sea-Jin Chang and Jaiho Chung) 
  • Internationalization and Performance of Firms in China: Moderating Effects of Governance Structure and the Degree of Centralized Control (2013) Journal of International Management (joint with Shufeng Xiao, Insik Jeong, Chris C. Chung and Jaiho Chung) 
  • Corporate Social Responsibility for Irresponsibility (2012) The B.E. Journal of Economic Analysis and Policy (joint with Matthew Kotchen) 
 
Publications in Korean journals
  • Stakeholder Pressure and MNEs’ Environmental R&D (2018) International Business Journal (joint with Hyoju Jeong and Jiyoung Shin)
    Effects of Agglomeration Economies on Chinese Firms: Internationalization and Learning-by-Exporting (2016) International Area Studies Review (joint with Jaiho Chung, Jiyoung Shin, and Hyejin Cho)
  • Measuring the Costs and Benefits of CSR through Shareholder Value (2014) Journal of Knowledge Studies (joint with Sojung C. Park) 
  • Developing a Social Venture Business Model Using a Smart Phone Application: TREE PLANET (2013; in Korean) Korea Business Review (joint with Jiyoung Shin and Jae Yun Moon)
  • How Do Corporate Governance and Reporting Frequency Moderate the Relationship between CSR Reporting and Corporate Social Performance? (2012) KoreanManagement Review (joint with Jingoo Kang) 
  • Corporate Social Responsibility and Corporate Governance among Major U.S. Corporations: Does Having a Board-level Committee Make a Difference? (2012) International Area Studies Review
  • For What Do Chinese MNEs Go Abroad? Evidence from Recent Data (2011) International Area Studies Review (joint with Jongsoo Kim and Icksoo Kim) 
  • MNEs and Strategic Philanthropy: Evidence from the Wenchuan Earthquake Relief Efforts (2011) International Business Review (joint with Jiyoung Shin) 
  • Persistence of History in Market Outcomes: Evidence from US Restaurant Industry (2010) The Review of Business History
     
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Books

  • Cases in books
    • Marketing to the Base of the Pyramid in Bangladesh: Grameen Danone Foods (with John Daniels), in Daniels et al. International Business (2017), 16th edition, Pearson. 
    • POSCO's Struggle in India: The Importance of Stakeholder Management in a Large Scale FDI (with Insik Jeong, Ji-Young Shin, and Hyejin Cho), in Business Management Way (2012) FKI Media.
       

Research

Jiyoung Shin (PhD, 2015; MS, 2011) Assistant Professor, University of Groningen (the Netherlands) (2018-)

Min Jung Kim (MS, 2014) Assistant Professor, Gies College of Business, University of Illinois at Urbana Champaign (US) (2020-)

Nahyun Kim (MS, 2014) PhD candidate, Ivey Business School, Western University (Canada) (2015-)

Hyoju Jeong (MS, 2016) PhD candidate, Carlson School of Managemement, University of Minnesota (US), (2016-)

Maximilian Breitmoser (MS, 2017) Consultant, Struktur Management Partner (Germany) (2017-)

Jooyoun Shin (MS, 2019) PhD student, Carlson School of Management, University of Minnesota (US) (2019-)

Subin Ko (MS, expected 2021)