Admission Information Session for the 2024 Korea University Business School on MS Business Analytics and Master’s Programs 

On October 6th at 7 PM, Korea University Business School (Dean= Sangyong Kim) hosted an admission information session for the 5th Class of incoming students for the Master's program in Business Analytics (BA). The BA program at KU is designed to nurture future leaders in the age of digital transformation, combining management knowledge based on data analysis with practical insights from the business field. Chair Professor Hyun Seok Lee, in charge of the admission information session, emphasized that the BA Master's program is a product of innovative education built upon the proud traditions and history of KUBS. Also, he lectured on why students should study BA and why they have to enroll in the KUBS BA Master’s program. 

In the era of Digital Transformation, data utilization is a crucial aspect at the core of modern business. Through the BA Master's program, students gain essential knowledge on using data effectively, acquiring various data analysis techniques, and receiving education to apply them in real business scenarios. Additionally, the 'Capstone Project' allows students to collaborate with partner organizations, proposing and implementing solutions to real business problems, providing them with practical experience. Through this program, students grow into individuals who bridge the gap between data scientists and company executives. They can be the ones who consult data scientists on how to utilize a company's data to solve problems and, with in-depth knowledge of databases, queries, data preprocessing, visualization, and more, transform data into meaningful information and convey it to executives in the language of the industry. 

Professor Hyun Seok Lee, mentioned, "The key difference between BA and data scientists is that BA professionals not only possess data-handling skills but also knowledge of the business. They must have both data analysis abilities and business knowledge, and they support business decision-making by utilizing their expertise in management-related fields." 

The Business School boasts 83 faculty members, making it the largest in South Korea. It has maintained the top position among private South Korean universities for 10 consecutive years in UTD Rankings, a global business school research performance indicator. The BA Master's program lasts for one year, allowing students to acquire various specialized knowledge in the field of business management through mandatory and elective courses. There are no restrictions on eligibility, and applicants from any undergraduate major are welcome to apply. 

In addition to the BA Master's, an information session for the other Master’s programs was also conducted online through Zoom. Chair Professor Jaiho Chung, in charge of the program, led this session. The session covered an introduction to Korea University's Business School, an introduction to each graduate program, a presentation of the research environment, and an overview of the employment status of graduates. 

Professor Jaiho Chung emphasized △ Achieving the top position among private South Korean universities for ten consecutive years in UTD Global Business School Research Performance △ Possessing the largest number of full-time faculty members in South Korea △ Producing most CEOs for Top 500 companies. He also stated, "Korea University's Business School provides full support for students from master's and doctoral programs to post-doctoral programs," and highlighted the importance of the alumni network. The information session concluded with a Q&A session."