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KU Ranked 28th in Marketing, and 42nd in Business & Management in the QS World University Rankings
2025.03.28 Views 415 국제실
Korea University Ranked 28th in Marketing, 42nd in Business & Management, and 50th in Accounting & Finance
in the QS World University Rankings
In the QS World University Rankings by Subject 2025, published by the UK-based higher education evaluator Quacquarelli Symonds (QS), Korea University once again demonstrated its global competitiveness by ranking 28th in ‘Marketing’, 42nd in ‘Business & Management Studies’, and 50th in ‘Accounting & Finance’.
Compared to last year, the university saw significant improvements across all three disciplines— rising 13 places in Marketing, 12 in Business & Management Studies, and 7 in Accounting & Finance.
In particular, Korea University ranked 1st among domestic universities in the field of Marketing, demonstrating its excellence in both education and research. It surpassed Seoul National University (34th) to take the lead in the Marketing discipline nationwide. Globally, Harvard University, the University of Oxford, and Stanford University ranked 1st, 2nd, and 3rd, respectively, in the Marketing category.
In Accounting & Finance, Korea University achieved the highest ranking among private universities in Korea, outperforming Yonsei University (51st) and KAIST (52nd). In both Accounting & Finance and Business & Management Studies, Harvard University, MIT, and Stanford University secured the top three positions globally.
Dean Eonsoo Kim of Korea University Business School (KUBS) stated, “As Korea’s first and leading business school, KUBS will continue striving to become the No. 1 business school in Asia and rank among the world’s top 30 by 2030. Building on this achievement, we will further strengthen our efforts to cultivate globally competitive business leaders.”
Meanwhile, the QS World University Rankings by Subject evaluates over 1,700 universities in more than 100 countries, analyzing 55 academic disciplines based on the following five indicators: Academic Reputation, Employer Reputation (reflecting employability of master’s graduates), Citations per Paper, H-index (measuring faculty productivity and research impact), and International Research Network (IRN). In the 2025 rankings, Korea University ranked within the global top 50 in 11 subjects, including Marketing, Business & Management Studies, and Accounting & Finance, across five broad subject areas: Life Sciences & Medicine, Engineering and Technology, Natural Sciences, Social Sciences & Management, and Arts & Humanities.