2021 2^nd Career Week, “Follow changes in employment trends in the New Normal era”

The 2021 2^nd Career Week, hosted by KUBS(Dean = Bae Johngseok) Career Development Center, was held on April 16^th (Fri). Career Week consists of special lectures on employment to aid students in their career search and corporate guest lecture session. The special lectures on employment were held online this time  due to COVID-19.

Link Company director Kim Tae Jong gave a lecture on “Industry, company, job analysis methodology and strategy on business communication.” Director Kim introduced employment trends of 2021 and emphasized the understanding and application of changed standards such as △expansion of frequent recruitments △recruitment changes in the untact era △reinforcement of management capabilities. He also mentioned the necessity to strengthen digital competency in the New Normal era that came due to COVID-19.

Tips to analyze industry, companies and job positions were also provided to students. Various methodologies and sources to analyze companies were provided, such as PEST analysis that covers politics, economy, sociocultural factors and technology, and websites like DART and Career Catch. Director Kim added that “it is important to continuously update information using many platforms.”

Director Kim Tae Jong said that in business communication, “it is important to productively create contents than fancifully talking about it.” He emphasized that one should be able to precisely communicate what the company intended in terms of content structuring and its appropriateness. Also, he introduced tools for logical thinking such as MECE(Mutually Exclusive, Collectively Exhaustive), logic tree, logic expansion method etc. and advised students to apply them in their letter of self-introduction.

Author: Yoon Seon Woo (Media & Communication ’18)

Photo: KUBS Career Development Center