Executive MBA ELITE Project Presentation held after eight months of effort

The ELITE Project Presentation was held while participants wore masks and kept social distancing policies.

The KUBS(Dean=Jae-wook Kim) Executive MBA(E-MBA)’s ELITE Project Presentation was held on August 8^th(Saturday), in the Supex Hall of the LG-POSCO building.

The ELITE Project is KU E-MBA’s unique course. Students research about pending issues of corporate sponsors, suggest related problems and solve practical problems with external specialists through this course.

Chief professor Chun Jae Uk, chief professor Yoo Yong Keun, project instructor Yoo Shijin and Lee Jae-Nam attended the presentation, along with 79 graduate students attending by both offline and online platforms. President of E-MBA alumni association Choi Sang Ho and FMASSOCIATES, in charge of project consulting, CEO Shin Jae Wook and Vice President Kim Kwang Woo also attended.

“This is an opportunity to apply what you have learned during the previous three semesters to real business environments and explore the implementation potentials. Despite differences in completion, each project is valuable and I hope you take pride in it. We applaud all the graduate students who tried their best,” Chief professor Chun Jae Uk said before the presentations started.

The 17^th wave of E-MBA graduate students presented their projects of eight month for forty minutes in six groups. The topics of each team’s presentation were △Youth talent sharing housing platform business model △Electric car theater system: strategy for electric car option business using OLED display △Encouraging donation culture within daily life through online donation platforms △Golf optional services using drones △Revenue creation for character businesses using One-Source Multi-Use strategy △Innovation in daily shipping service, Chable etc.

Each project was evaluated by chief professors, consulting firms and fellow students according to △suitability of topic and content △quality of research and analysis △presentation skills. △ Innovation in daily shipping service, Chable was selected for the grand prize, while △ Encouraging donation culture within daily life through online donation platforms △ Revenue creation for character businesses using One-Source Multi-Use strategy were selected to receive the top prizes.

“They were very interesting studies, and I am proud of the work they have done amidst their busy academic and professional life,” President of E-MBA alumni association Choi Sang Ho said.

KU E-MBA provides the ELITE project to view internal problems and changes in business theory viewpoints and provide the opportunity for students to participate in practical problem solving. The objective is to develop students to be a ‘decision-maker with independent thinking’ and to share individually-earned knowledge, analysis and solutions with other students.