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Coding-Free Tech Startups: Entrepreneurial Lecture by Developer In-Sik Baek
The Entrepreneurial Academy lecture hosted by the Korea University Business School (KUBS) Startup Station was held on Tuesday, May 20, at the KOLON Lecture Room (Room B307) in the Hyundai Motor Hall. The session featured In-Sik Baek, a Korea University alumnus and expert in tech-based startups, who delivered a special lecture titled “Building a Web App in 6 Hours with Lovable and Cursor—No Coding Required: Core Strategies and Hands-On Practices of Vibe Coding.” Rather than focusing solely on theory, the lecture emphasized immediately actionable knowledge through hands-on practice using cutting-edge AI development tools. The session aimed to provide participants with practical skills they could apply directly.
In particular, the event stood out for the full participation of over 100 attendees, all of whom successfully completed their own web apps during the session. Even those without prior coding experience were able to build functional web apps using a no-code platform, gaining hands-on insight into tech-based entrepreneurship. Baek remarked, “Vibe coding is a technique where AI writes code for you when you speak in natural language,” describing it as an innovative approach that enables anyone to develop production-level web apps without the need for complex programming.
The practice-based curriculum was also met with enthusiastic feedback. Participants drafted web app plans based on their own ideas, created user interfaces using provided prompts, and experienced the full workflow of vibe coding. During the session, Baek shared practical tips on writing effective prompts and using the Lovable tool, offering hands-on guidance that helped participants complete their projects more efficiently.
Currently, Baek works as an AI development researcher at a major corporation. With two startup ventures and a track record of leading various innovation projects, he is widely recognized as a hands-on expert in AI integration and MVP development. He emphasized, “Vibe coding is a powerful tool for rapidly creating MVPs and testing customer feedback. Ultimately, what matters most is not the technology, but the customer.”
This lecture was especially meaningful, as it was offered as a form of talent donation. Baek remarked, “I wanted to give back to my alma mater and provide practical support to junior students,” as he generously shared field-tested skills and entrepreneurial mindsets with aspiring startup founders.
The Entrepreneurial Academy, operated by the KUBS Startup Institute, is a student-focused entrepreneurship education program that regularly hosts lectures by experts from diverse fields. Aimed at aspiring and early-stage entrepreneurs, each session draws strong interest and participation, offering students firsthand insights into startup experiences and the latest trends in the field.