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AXA손해보험 e-CRM Marketing 경력직 채용

2014.08.18 Views 2501 CDC

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  • 2014/08/25 00:00

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  • 악사손해보험(주)

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  • Business Analyst

세부사항

AXA  Direct Korea
e-CRM Marketing Professional
(Business Analyst)
 경력직 채용

 


POSITION TITLE: Digital Chanenl Team – 대리~과장급 (At least 3~5 years' experience)

 


LOCATION: Head Office (Seoul / Korea)

 

MAIN PURPOSE OF JOB:

- Responsible to establish digital channel performance and cost efficiency analysis structure aligned by digital strategy

- Responsible to analyze customer behavior via cross-channel(call and digital channel)

- Responsible to report insight of digital marketing and channel specific trends achieve digital sales

goal

- Support digital marketing to increase digital sales

- Drive fact based, analytical, practical marketing solutions, follow up on implementation and

post launch assessment


 

KEY RESPONSIBILITIES:

- Report regular and irregular business reports based on cross-channel data and digital marketing

activities (i.e. promotion, event, advertisement)

- Manage and maintain adobe analytics, weblog, OLAP and so on

- Facilitate communication among other related teams

- Extract customer data to execute promotion and event

- Monitor analysis of channel, products, services, customer preferences and buying habits

- Strongly provide statistics regarding company business, products, marketing activities and customer

relationship with all around view

- Plan and execute target group test and find implication based on data analysis

- Analyze product sales for each digital channel and effectiveness on digital marketing for each

Product

- Closely co-work to optimize digital marketing activities and UI/UX based on customer data analysis

 


SKILLS & QUALIFICATIONS

Educational Background:

- Bachelor’s degree / Statistics preferable

 


Experience (Length of Service/Knowledge & Skills)

- At least 3~5 years’ of Experience

- Experience to analyze online and mobile channel

- Experience to implement or to manage online and mobile analytic solutions

- Experience to use SAS and SQL query

- Intermediate level of English communication


 

COMPETENCIES

- Creative thinking, out of box

- Strategic thinking and profound insight toward customers using web and mobile

- Strong project management methodology

- An achiever with a high sense of ownership, and entrepreneurial spirit

- Passion for digital

 

HOW TO APPLY

- Email us with your resume at yunehwea.her@axa.co.kr

- Inquiries: +82 2 3479 4959



APLLICATION PERIOD: ~ August 25, 2014

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