고려대학교 경영대학

이장혁Lee, Janghyuk

학력

Academia
- 2001 - 2005 HEC school of management, Paris (France), Assistant Professor of Marketing
- 1999 - 2001 University of Reading (UK), Lecturer in Marketing
Visiting
- 2019-2020 ESSEC (France), Visiting professor
- 2017 ESCP (France), IoT chair, Visiting Professor
- 2017 Telecom Ecole de Management (France), Social network & small objects chair, Visiting Professor
- 2014 Tsukuba University (Japan), Visiting Professor
- 2009 Tsinghua University, School of Economics & Management (China), Visiting Professor
- 2005 - 2006 KAIST, Graduate School of Management (Korea), Visiting Professor
- 2000 Columbia University, Graduate School of Business, Visiting Scholar
- 1999 University of Pittsburgh, Katz Business School, Visiting Scholar
Industry
- 1999 -2001 Samsung Electronics European HQ (UK) Senior Marketing Analyst
- 1990 Samsung Corp.(Korea)

Awards
- 2010 한국마케팅학회 우수논문상
- 2009 SK distinguished research award
- 2009 IBRE distinguised research award
Advisory Position

현

Private

- 2018 - ALIGO 대표이사

- 2017 - SBS Contents Hub SBS 콘텐츠 허브 사외이사
- 2015 - Future Stream Networks FSN 카울리 자문교수

-2009 - Newgen Pharm 뉴젠팜 사외이사

Public
- 2008 - Korea Development Institute 한국개발연구원 '경제모니터 전문위원'
Academia
- 2011 - Services Marketing Association (사)서비스마케팅학회 이사
- 2010 - EUSA Korea (사)한국EU학회 이사
- 2009 - Korea Marketing Association (사)한국마케팅학회 이사
- 2009 - High-tech Marketing Group (사)하이테크마케팅그룹 이사
전
- 2011 - 2015 강남구, 마케팅 자문교수
- 2013 - 2015 mOculus 모큘러스 공동 창업자
- 2009 - 2015 Ministry of Public Administration and Security 행정안전부 책임운영기관 운영위원
- 2013 Lina Insurance 라이나생명 자문교수
- 2012 - 2013 NiBD Lab 자문교수
- 2012 SK Telecom SK텔레콤, IT기술원, 자문교수, Mobile big data
- 2011 Netpia 넷피아 자문교수
- 2011 Korea Ginseng Corp 한국인삼공사 자문교수
- 2011 CJ O Shopping CJ O쇼핑 자문교수, Mobile marketing
- 2010 Korea Baseball Organization 한국야구위원회 자문교수
- 2009 - 2011 LG Display LG디스플레이 자문교수
- 2009 - 2010 Global Overseas Adoptee's Link '골' 해외입양인 연대 자문위원
- 2008 - 2010 Seoul Metropolitan Goverment (marketing) 서울특별시 마케팅 전문위원
- 2008 - 2010 Financial Services Commission 금융위원회 '금융법 선진화 위원'
- 2008 - 2009 SK Marketing & Company SK마케팅컴퍼니 자문교수
- 2008 SK Telecom SK텔레콤 CEO Academy
- 2003 - 2008 Marketing Lab 자문교수

Welcome video for prospective MS & Ph.D. students at KUBS (Dec 2015)
Lab seminar Facebook group
List of database

Loyalty program (user profile + point accrual & redemption transaction) + usage survey
Mobile coupon (user profile + coupon download & redemption transaction) linked to loyalty program
Fixed web and mobile web/app visit frequency & duration + profile + usage survey
Lottery sales