• 공모전

• ZOOM

• 2022.04.22 (0000) ~ 2022.06.09 (2359)

• AAB

2022 WACC The World Asian Business Case Competition

Proposal Submission Deadline: April 22, 2022
Acceptance Notification: April 27, 2022
Main Case Draft Submission Deadline: June 10, 2022 Announcement of Finalists as Top 10 winners: June 21, 2022
The Final Top 10 Presentation and Award Decision: July 9, 2022
Zoom Online

www.aabworld.org 

The Academy of Asian Business (AAB) is pleased to announce the 2022 World Asian Business Case Competition. This is the annual case competition organized by AAB that invites college students to write up and present an exciting Asian business case on how it turned its small start into such a tremendous success. The competition will provide a great opportunity for the participants to not only learn from the case of the company they choose, but also have a wonderful experience of winning the competition. 

Currently, we are inviting applicants from top universities and colleges all around the world. In previous years, we have had about 400 team contestants (i.e., more than 1,000 students) from top universities around the world including the US, Canada, England, Georgia, Australia, China, Korea, Thailand, Hong Kong, Singapore, Malaysia, India, Indonesia, Philippines, Bangladesh, Sri Lanka, and so on. In the recent years’ competition, students from Cambridge University, Imperial College London, Wharton School, Columbia University, NYU, NTU, University of Singapore, University of Hong Kong, Chinese University of Hong Kong, HKUST, and KAIST, to name some, won the Top 10 best case awards among the contestants for the WACC competition.

Conference theme: “Creating unforgettable, lifelong experiences for students”

Who: College students in a teams of 2-4 (In addition, the team must have an advisor)

Focus: Asian brands that have achieved significant success and became globally powerful brands. You can choose a company or brand from any Asian country or the country for which your team represents. You can also select a company or brand that became globally renowned by serving consumers at the bottom of the pyramid.

Awards and Prizes 

All the selected Top 10 winners will receive the AAB Global Scholar Award package. (Please find the honorable benefits of the Award package, as shown below). At the final presentation, however, they will compete for the 1st place, and the 2nd place Awards and prizes, which will be the most honorable awards and benefits in addition to the Global Scholar Award package, as follows.

•          The 1st Place Winner (1 team): The AAB Worldcup Trophy and the 1st Place Award, with the financial scholarship support (US$2,000 for team). 
•          The 2nd Place Winner (1 team): The 2nd Place Award with the financial scholarship support (US$1,000 for team).
•          The remaining Top 10 winners (8 teams): The Top 10 Winners Awards with the global scholar award package.